IMHO, Google needs more money/profit on account there are less and less MFAs advertising with Adwords. remember some MFA owners would spend 100k a month. google would profit the 100k from them..and then also profit from the clicks generated on those sites. and so the MFA was a nice business for Google.it was a sort of clickbank that generated huge amounts of money for them, without them having to actually run a clickbank. Had internet watchdogs and a few companies not sued G. for click fraud it would still be happening. so now on a click they used to pay the publisher .05. that same click Google might just decide to keep 2 more cents and pay just .03 or even .02 - basically if they decide next month to pay only .01 for all clicks across aboard, how much profit would that bring Google and thus increase their Stocks? so it would'nt be a bad idea to do that every other month. publishers would b*tch about an awful october, but rejoice in november only to have low earnings again in december. -because after all, where are the publishers gonna run to? YPN - lol
Let me clarify a few things. Unfortunately, your theory isnt right. Let me clarify why. I hope it helps you and everyone else to improve your earnings. where did u get the figures about MFA were paying higher CPC to publishers? Traditionally MFA pays less per clicks coz they want to make more money on their own site. If a MFA starts to pay $1 and makes 0.50 cents on his site, isnt he stupid? Google is a middleman, they eventually make money irrespective of who's advertising. Secondly, its possible that nortel, cisco, NY times would higher than bunch of MFA smart a$$ advertisers at any day of the year. People often misunderstand the very nature of google adsense. Its not just get a click and earn money. Try to understand the whole system. Advertisers dont advertise for fun, its their business. They need sales. It only comes when your visitors click on ads on your site and buy products. If you site is not converting for visitors dont expect advertisers to pay you $1 per click. They are not running a charity business. I think the first thing publishers need to learn is to create a site which converts well. Create a site which has high quality content. Dont make sites for search engines or to get a few clicks. In hindu mythology, there is a book called Rigveda its says Dont chase money, let it come to you naturally.
i think when there were MFA, G profit from the MFA advertiser as well as the most likely non-converting clicks that the MFA site generated. Of course there were more money going around for G when there were MFA. That's how I see it. I agree advertisers are looking for sales but omg they always targetting the wrong site. You have to filter them instead of they filter you. So they are stupid, I have to filter tons of sites that sell stuff that is not related to my site at all. Why can't they find out that my site has nothing to do with their product/service and leave me alone. It really wastes my filter space, and it's full now. So in a way they are doing it wrong or there is no way to do it right. Just like tv ads, you show them on tv and you dont know who is gonna see it. Yes the advertiser is looking for sales, but like any advertisement ... effective or not it's another story. TV ads, subway poster etc there's no guarantee return. So it should be the same for online ads, it is just get a click and earn money. Forget sales, if you fail to target your ads you waste your money. Publisher don't provide the space to show ads for nothing, a click = money. Sales or not it will depend on the landing page and the targeting product after the click. Nothing to do with the publisher anymore. The publisher shouldn't be penalized by smart-pricing or country traffic pricing just because the advertiser is stupid. They don't target the right site, they don't set geo targetting .. they should be ripped off ... > i know what i am saying is different from what it is out there and that's the sad part. I just see it this way. .. maybe i am off topic but w/e
Unfortuntely YPN is not available for those outside US. My adsense income is also dwindling but since I spend so little time to generate those spam pages, its is still consider quite a good return for the time spent.
Then why don't you stop generating spam pages and create good ones that last and make you that amount of dwindling money for some more time ?
what do you mean exactly by "CONVERTING"??? How does their system detects that its our users that brings money to them?? Doesnt make sense...