Hi guys, after like 2 months trying to get my Inactive Keys, active again, i start this post looking for help. I Already talked with adwords support and noone say me what i can do to get my keys active again. I modified my ADs, (added 3 more), deleted low CTR Keys, Modified the Landing Page (in the past was just an page with like 200 words, now i added graphics, and a more text, and used the main keywords in the title and in the website), I was using Broad Match, Phrase Match and Exact Match, now deleted Phrase Match and Broad Match, just leave alone the Exact Match to see if keys go active. I deleted Phrase Match keys with CTR like this 20 78 25.64% $0.14 $2.77 1.1, i really dont know what to say :S Aug Month Search total Enabled Default $0.35 [Edit] 547 6,667 8.20% $0.19 $105.75 2.3 Sep Month Search total Enabled Default $0.35 [Edit] 483 5,953 8.11% $0.20 $94.55 2.1 Oct Month Search total Enabled Default $0.35 [Edit] 548 6,725 8.14% $0.19 $106.22 2.1 This was the last month that the ad works. well, using Keyword Analysis i get that the Keywords Relevance are OK, but Landing Page have problems This page isn't highly relevant. Based on the relevance of the associated keyword and ad text, page content, and page functionality. its what i get. Now what tips can you guys tellme to fix that? i already modified the website like 10 times and 2 months, and still getting all the keys inactive Thinks that will be good if start a new adgroup? THe landing page is the problem is not possible that are the keys inactive with that CTRs 20 78 25.64% $0.14 $2.77 1.1 3 4 75.00% $0.13 $0.38 1.0 2 3 66.66% $0.21 $0.42 1.0 4 9 44.44% $0.19 $0.76 1.0
I think you answered your own question. The landing page is the problem. You said its not highly relevant? Well, be prepared to pay then. Work on an angle where the keywords are relevant. Example: Your promoting "affiliate marketing consultations" Relevant keywords would include: Affiliate Marketing Help Affiliate Marketing Consultations Affiliate Marketing Advice Affiliate Marketing Guidance Affiliate Marketing Pointers Affiliate Marketing Tips Get it... " Affiliate Marketing" just won't do it. They could be looking for a free course or definition. Google bases its price on relevancy...so if your not relevant, your gonna pay.
Well, i think that my website are relevant to the keywords for example the domain name is named www.affiliatemarketingtip.com and some of the keys that im using are "affiliate marketing tip" "affiliate marketing tips" and google say that need to pay 1$ on each keys, i need to figure how make my website more relevant :S
its not so much your website but your landing page is more important, ie relevance is seen by google as having a landing page relevant to your keywords to your ad and of "good" quality ie not full of affiliate links. maybe you should work on your landing page??
i was working in my landing page like the whole month, and still the same error, now i bid high, im loosing a lot of money, but some are active
I'm not an Adwords user, but I guess this key thingy is also based on one of their algorithm. And if it's algorithm, you got to think like a computer. Look at all the items that a computer will read. Like title tags, metatags, metadescription, header tags, number of times your relevant keywords appear, anchor links and so on. I may be totally wrong here because I've never used Adwords before.
Do you have links to your contact details, and a privacy policy on the landing page? These things can make a big difference to your minimum bids...
Google's guide covers this here: http://adwords.google.com/support/bin/answer.py?answer=47884&topic=9356
Sounds like you got slapped and are now trying to recover which is not an easy thing to do. Put everything on a sub-domain and try it from there. (If you've made improvements already but are not seeing any progress).