Has anyone seen published statistics from a traffic study based on google rank position? I looking for something that showed something like organic traffic increased an average of 20% with a #1 keyword ranking vs. a #5 or #7 ranking of the same keyword, etc.?
that would be a good tool i think... It would give you more of a desire to work for that extra 1 possy..
I agree, it would make a good tool, but would be very difficult. People searching for "nike shoes" are novice searchers, where people searching for "seo marketing" are not novice searchers. The novices are much more likely to click an ad from my experience.
Take a look at this report, maybe not eaxctly what you're looking for, but it gives a pretty good idea. Google's golden triangle. New EyeTracking Study verifies the importance of page position and rank in both Organic and PPC search results for visibility and click through. A joint eye tracking study conducted by search marketing firms Enquiro and Did-it and eye tracking firm Eyetools has shown that the vast majority of eye tracking activity during a search happens in a triangle at the top of the search results page indicating that the areas of maximum interest create a "golden triangle." The first phase of the study was conducted with 50 people in Eyetools' eye tracking lab in San Francisco, California and presented panel participants with 5 distinct scenarios that would require the use of a search engine. Google was used as the search engine in all of the instances. Organic Ranking Visibility (shown in a percentage of participants looking at a listing in this location) Rank 1 – 100% Rank 2 – 100% Rank 3 – 100% Rank 4 – 85% Rank 5 – 60% Rank 6 – 50% Rank 7 – 50% Rank 8 – 30% Rank 9 – 30% Rank 10 – 20% Side sponsored ad visibility (shown in percentage of participants looking at an ad in this location) 1 – 50% 2 – 40% 3 – 30% 4 – 20% 5 – 10% 6 – 10% 7 – 10% 8 – 10% Article - http://www.eyetools.com/inpage/research_google_eyetracking_heatmap.htm Image - http://blog.eyetools.net/.shared/im...arch/images/google/eyetools_google_search.jpg
Well I definitely saw an increase of about 10% when my one site jumped from a #3 to a number #1 ranking in Google for a specific keyword. Definitely worth the effort in trying to get that top position.
I'm new in this forum. Thank's to a lot of information. Therefore I would like to share with you my study about Google SERPs, I hope that will be helpful.. by the way that is in hungarian language (use with google translator). Here come the url: http:// eye-tracking.hu/blog/2010/06/23/hogyan-viselkednek-a-felhasznalok-a-keresok-talalati-oldalain-pdf-letoltes/ Have a nice day!