Anyone noticed if you remove or disable an ad, Google drops your ranking below what it was before you ran the ad on co-op? I have a Keyword that was #2-#3 solid for a year+. I thought I give it a "boost" by running an ad on Co-op. It moved to #1 and stayed #1 for 2 month straight shortly after the I placed the ad. I was happy and satisfied. Thinking it was safe, I disable the ad (I need the weight for another ad). Last week, my SERP dropped to #15 and it never recovered to the pre co-op ranking. Anyone with this experience?
Well, it might be because new competition emerged while you were doing co-op. I don't see a reason why this could hurt. Maybe try re-enabling the ads and see what happens.
Maybe during that time your competitors were gaining backlinks with or without the Coop and since all you had was the Coop and took it away you dropped in SERPs.
That is also my problem... I have some very good rankings, but need the weight for new keywords. I haven't been crazy enough to change them, though. I just went out on a shopping spree, got some nice new sites, put up the coop ads, and used that new weight for my new keywords.
It might not even be related.....Google has been messing up a lot of sites over the last 3 weeks. It was a bad time to opt out, for tracking purposes.
I gotta ask, must have been sleeping when everyone else learnt it , how do you push your weight to a particular keyword .
Of course this would be the case, disabling the ad would be like not using the co-op at all, thus not receving the backlink benefits.
By adjusting how much weight you assign each ad. There are no's associated with each ad you display in the network, the higher the no. you assign for each ad the more weight (the more exposure) the ad has in the network.
yes, but Google would drop you below the SERP you had before using co-op ads. Logically you would think it should be around the same as the SERP pre co-op.
I noticed this effect when I removed the ads for a while... I had over 20,000 BL's to my site, then I removed the ads for a while... and my rankings in Google kept dropping to now practically non-existant. I'm guessing it's worked into their algo that if a site that used to have a lot of IBL's, then they disappear, that site is no longer relevant.... so I'm guessing removing the ads hurt me, at least in the short term...
I turned down the weight given to my keyword once I got it well ranked at MSN. The keyword went down like a rock. Gave it big weight again and it is now #11 and just about to jump to first page. So, if you have a well ranked keyword, don't remove it and don't take much weight from it.
if anything, you should come out higher. This is because google doesnt always revisit the page again. I ahve pages on my site that were last cached a year ago, so any links there back then still remain as far as google is concerned.
Google has been very strange the past few weeks... I have heard they had implemented some type of duplicate anchor text filter where too many links with the same anchor text are treated as unnatural links... And if you use coop the way it should be used by creating many links of different anchor text and turned it off, then perhaps the rest of your links are not as varied as they should be. Just a thought.
Agree. BLs drop - G thinks: 'Hey this fresh page that was rising in popularity so quickly is now abandoned en masse... It's probably not interesting or relevant anymore so let's drop it and make place for this new page that we saw coming earlier today... We like new stuff at Google!' Make sense if you draw parallels with the voting analogy as well. Not many politicians or leaders get re-elected after being away from the scene for a while. If they don't get votes anymore it's likely to mean that they're towards the end of their career.
This is pretty scary because if one day Shawn decides he doesn't want to run the co-op anymore or decides to retire early.. (I hope the co-op never dies), we all be up the sh** creek with our SERP just like what happened to Thebassman Also, if we decide to leave the co-op, we would basically be punished by Google in our SERP for all these ads gone overnight? Thebassman - when did you remove your co-op ads? How far did you drop in your SERP compare to your pre co-op days?