Quick overview of all the AdWords ad types available (for quick consultation)

Discussion in 'Google AdWords' started by LucioDiasRibeiro, May 3, 2008.

  1. #1
    Hi Guys,
    Often I see users asking about types of ads and basic questions about their appearing on Google.
    Today Inside adwords blog published a post with a summary of Adwords ad types as follow:

    Online

    Text ads:
    When displayed on Google, text ads are four lines of text: a title (25 characters), two lines of ad text (35 characters each), and a URL line. The format of text ads on partner sites may differ. For example, your ad text may appear on a single line, or it may look like the ads on this page.

    Image ads:
    Appearing on select content sites in the Google network, images ads are just that -- graphical AdWords ads. Unlike traditional online graphical ads, image ads can be matched to a page's content. See examples of image ads and placement options.

    Video ads: Like image ads, video ads appear on content sites in the Google network, but are user-initiated. That means a user must click "play" to watch your ad. Think of video ads as a type of commercial on the Internet. Watch examples of video ads.

    Mobile ads: Available as text or image ads, mobile ads appear on mobile websites, and direct users to your mobile website. Mobile text ads can also appear when users search Google from a mobile device. If you'd like to run mobile ads, you'll need a mobile website.

    Offline

    TV ads: Through your AdWords account, you can launch a television campaign in minutes. Google TV Ads is available to advertisers located in the United States, billed in U.S. dollars. Watch here.

    Print ads: Place your ads in newspapers across the United States. In fact, you can choose from more than 750 newspapers, and set a price that matches your budget. Google Print Ads is available to advertisers located in the United States, billed on credit card postpay.

    Audio ads: Broadcast you message on over 1,600 radio stations across the U.S. Audio ads are just like traditional radio commercials, but they're easier to buy and manage. Google Audio Ads are available to advertisers located in the United States, billed on credit card postpay. Listen to examples of audio ads.

    Cheers
    Lucio Ribeiro
     
    LucioDiasRibeiro, May 3, 2008 IP
  2. Nav19

    Nav19 Peon

    Messages:
    27
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #2
    Thanks Lucio, It's always good to provide a refresher to the community. =)

    Cheers
     
    Nav19, May 4, 2008 IP