Hi All, I have a few questions for all experiences article marketers - 1. If I create a new ezines account, will it create same traffic as my old account does ? Or are people familiar with the author, so they wud rather read that content ? is their a mindset there ? 2. Is it better if I create a diff pen name for different product, like many do ? or is it ok to put all products under 1 pen name itself ?
Using different pen names for different products is a better idea. Suppose you are promoting a health related product then potential buyers will be impressed by articles if it is written by someone with medical background, like a fitness trainer. So use a different pen name with a different profile for each products.
Create different pen names. Actually, if your articles are good, then it means people are clicking to your website and not clicking your profile. I normally create different pen names for each niche and I don't fill up extended bio. Leave it as it is so that whenever a person looks for more articles through your name he will see articles of the same niche but will not know who you are (which they won't need).