I was wondering why at times is global search volume much lower than the local search volume? Especially when global search volume is counted over a 12-month period and counted globally. You would think then global would be much higher. Maybe I just have the wrong idea on what global and local search volume count as. If someone could help answer the question that would be great.
I guess I found the answer to my own question . If anyone wants to know the answer you can find it here, http://www.google.com/support/forum/p/AdWords/thread?tid=55387c6b6a682b4f&hl=en
To be successful in getting the right keyword you should know the niche and the type business of your client. Think as if you're the owner and the visitors of the site. In this was you can come up with bright ideas in picking the right keywords for your site.