I'm looking for some views on the use of widgets for SEO etc purposes. I'd like to talk to anyone in the field who has views on whether you can do interesting things with Google juice, links etc via viral widgets. Anyone?
Depends on how the widget is programmed. Most of the widget I've seen is using iframe or javascript. Well, that's not helping in SEO of course, so no link juice what so ever from SEs. Although it might work with referral visitors.