Hello i started a campaign with solar cells keywords my question is pretty noob, i suppose if my keywords are solar cells home solar cells build solar cells will adwords display my ad when someone is looking for solar panels? how should i avoid this? should i use "solar cells" or [solar cells] and if yes why people continue using the broad match keywords (without "" or []) which will probably be less targeted (this is the main part of the question, which of course is not answered by google) Plz give me your lights.
I have only basic knowledge of PPC , but using "" I doubt will bring any hits, very few people use "" when searching, so if there are 1000 searches for build solar cells , then there probably would be only 20-30 searches for "build solar cells" and since you're not even gonna be sure that when the user searches he's gonna click your ad, than you're basically might get a click or two from it, so it's no worth it, at least that's how I see it, anyone correct me if I'm wrong
YES it appears when the word solar or cells are searched solar cells broad search [solar cells] exact phrase
I think solar cells is the best option, because its short and its a wild card. That means if people are looking for a different sentence, they still will type it.
Hi, Just a quickie. I like the look and graphics of your website. Who has done the design? And what are the costs? Please PM me. Thanks, Mark