Hi all, So I was recently running a campaign with Search and Content combined--I split the two into different campaigns, but now there's a problem. One of the ad groups that did especially well on the Content Network now performs poorly in the Content campaign. I know history has a big effect on ad placement on the content network, but are there any tips for rebuilding my ad's presence on sites where it once excelled? Thanks!
I personally don't think it's a good idea to mix search and content. I recommend leaving them separate. Just give it time. To the system, it's a new campaign, new group. If it did well before, it should do well in the future, assuming you haven't changed anything.