Quality score of a page

Discussion in 'Google AdWords' started by abhitrafficwala, Feb 4, 2011.

  1. #1
    Can we know the quality score of a site before creating our adwords campaign?
     
    abhitrafficwala, Feb 4, 2011 IP
  2. signify_1

    signify_1 Peon

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    #2
    I am pretty sure Adwords works out your quality score only after you have started your ad and Google can see all the factors of your add to give a score for it.
     
    signify_1, Feb 4, 2011 IP
  3. seafrontsteve

    seafrontsteve Peon

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    #3
    The short answer is NO
    But you can get an idea of how good it is likely to be by checking the things google looks for:
    keyword relevance
    landing page quality
    loading time
    Also don't forget about writing a great Ad - because CTR determines how much you will pay for each click
     
    seafrontsteve, Feb 4, 2011 IP
  4. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #4
    Technically, there is no such thing as the quality score of a page. QS is a measure of your ad, not your page. There is a portion for keyword relevancy but that should be easy to achieve. If you sell "ford torus", using "toyota camry" is not relevant so you'd lose a few points off your QS for not being relevant.

    What you refer as the quality score of a page is the landing page quality. It's basically an on/off switch that is off if you don't follow the Adwords rules and guidelines. The QS is set to 1 for all keywords and your ads just don't show. So follow the guidelines in building your page and you'll have no problems.
     
    Lucid Web Marketing, Feb 4, 2011 IP