Anyone experiencing this problem, you setup a highly relevant add, the landing page has your keywords, the ad copy has them also, quality score shows GREAT, 1-2 hours you come back and then BAM! quality score is OK and now you have to bid more!! Anyone having the same issue?
I think it also has to do with how many clicks your ads receive as well as compared to the other ads shown. Same thing happens to me too!
Of course! Although you ad group, keyword, ad text and landing page revelant but if low CTR (no click, no IM,etc..) you get OK and Poor later. I have no idea to maintain the ad group to running "Great". Anybody suggestion?
Write adverts that people click on. If lots of people click on your advert, and the title of the ad contains the search term, you should be fine...
I have the same problem, but i changed the ads text, then the qualiry score come back to be GREAT. I guess it is because the CTR,
I have had it many times, no way to avoid it even if you have really rich content. Some ppl said here at DP that if they did change domain name they also got lower QS.