quality score advice required

Discussion in 'Google AdWords' started by rolysatch, Nov 26, 2012.

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  1. #1
    hi

    i've got a few keywords where my quality score is 5/10 and yet it says:

    expected click-through rate: Above average
    Ad relevance: Above average
    Landing page experience: Average

    and these keywords have a high ctr of 20%+ and also i generate approx 5-6 sales/phonecalls out of every 10 clicks. is this a error in the adwords quality score algo or is something else causing me to only have a QS of 5/10.

    i have some low QS keywords in my account 3/10, 4/10 etc are these causing my low QS on my good keywords and should i delete these?

    any advice appreciated

    roland
     
    rolysatch, Nov 26, 2012 IP
  2. easycommerce

    easycommerce Greenhorn

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    #2
    this is totally depend up on your side to choose low or high Quality Score but high quality score keywords is most relevant for exact adwords adverting for any pages.
     
    easycommerce, Nov 26, 2012 IP
  3. yasha78

    yasha78 Active Member

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    #3
    Yeah, I always wanted to know how the quality score is calculated and what's the best way to improve it.
     
    yasha78, Nov 27, 2012 IP
  4. imageblur

    imageblur Member

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    #4
    The quality score is how often people search for that keyword or term. Google is rather vague on anything else I could find.
     
    imageblur, Nov 27, 2012 IP
  5. spiderso

    spiderso Greenhorn

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    #5
    I also want quality score and about keyword count
     
    spiderso, Nov 27, 2012 IP