Put advertisement on my website to get an ROI

Discussion in 'General Marketing' started by luden, Feb 21, 2016.

  1. #1
    Hi,
    I have a classifieds website and i made a campaign with adwords
    I pay about 0,35$ per click
    I wish to put advertisement on my website to get the money back
    I mean no adsense but pay per view or co-registration or when the visitor click on submit an ad he will view an ad
    I wish to find solutions to earn like 0,35$ per each visitor to pay adwords

    Regards
    Frank
     
    luden, Feb 21, 2016 IP
  2. dscurlock

    dscurlock Prominent Member

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    #2
    If you are not careful, you can end up burning cash with little results.
    not only that, classifieds is very saturated market, and I am not
    really convinced that you will make your money back as you will
    be burning through clicks faster then you can make it back...
    however, if you are skilled at what you are doing, then maybe...

    personally, i would have found a better niche to be in.....
    classifieds are for those looking for untargeted traffic, and if
    are looking for high conversions, then untargeted traffic is not what you want.
     
    dscurlock, Feb 21, 2016 IP
  3. qwikad.com

    qwikad.com Illustrious Member Affiliate Manager

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    #3
    I don't use ppc advertising anymore as I used to, but I never pay more than $0.15 per click. You're overpaying. At the end the math won't add up. For instance: You'll spend $35 to get 100 visitors. Most of them will click on your AdWords ad out of curiosity. Most of them won't take any further action. So you've just spent $35 to get maybe one or two visitors who will actually post. Maybe. Not worth it. You need to start growing your social media presence instead (particularly Twitter).

    I don't know what script you're using, but you may want to custom make some add-ons (like "feature this ad" or "make this ad stay longer on the site" or "pay a one time fee to sign up for an account to get some cool features".). But before you do that, you need to grow your traffic. You can't just start charging people for their posts and what-not if you have zero traffic. Remove any / all third-party advertising from your site for now (that includes AdSense). It's nothing but a distraction that takes the visitors away from your site. Always remember, your goal should be providing a value to your visitors. If that's not your goal you're wasting their and your time.
     
    qwikad.com, Feb 21, 2016 IP
  4. dscurlock

    dscurlock Prominent Member

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    #4
    I agree! Immediately after a site goes up, they plaster the site with ads, and I think this is one of the
    biggest mistakes people do right out of the gate. They fear just one visitor getting past them they
    they overload the site with ads on day 2, not only that, very pointless for a new site with no traffic,
    and a turn off for little traffic maybe already coming to the site. Ads should wait until the time feels
    right, and you know this by the amount of traffic coming to the site; For the most part, people by
    nature are anti-ads simply because they get ads in their face all the time! Wait until the time is right...
    By showing ads too soon, then you may end up stunning the growth of your site...
     
    dscurlock, Feb 21, 2016 IP
  5. Postfreeadsin

    Postfreeadsin Greenhorn

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    #5
    Yes you are right. Fill your site with useful content for your visitors first. Then placing ads is a good idea.
     
    Postfreeadsin, Mar 9, 2016 IP
  6. EPol83

    EPol83 Active Member

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    #6
    Are you getting people to sign up to your site?

    Sure you can do that and or other affiliate products.

    Takes time because you need to watch and optimize your site for the conversions. Something as simple as moving the placement of your banner or ad can me a big impact.
     
    EPol83, Mar 14, 2016 IP