Professional press release, where?

Discussion in 'General Marketing' started by fryman, Sep 16, 2005.

  1. #1
    I am looking for a respected company that can write for me a professional press release for my new site and submit it. Not looking for amateurs or people that do it on their free time, do you know of any sites that do this?
     
    fryman, Sep 16, 2005 IP
  2. nevetS

    nevetS Evolving Dragon

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    #2
    PRWebDirect.com uses Newscrafters or SEO-PR http://seo-pr.com/

    I think eAgent (member here) does press releases as well too.
     
    nevetS, Sep 16, 2005 IP
  3. mystikmedia

    mystikmedia Jedi Master

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    #3
    www.dpdirectory.com - has been writing press releases for me for 8 years. Highly recommended.
     
    mystikmedia, Sep 16, 2005 IP
  4. fryman

    fryman Kiss my rep

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    #4
    I notice that they email the press release to a whole bunch of people, are they reliable? I mean, they aren't spammers or something like that?
     
    fryman, Sep 16, 2005 IP
  5. lorien1973

    lorien1973 Notable Member

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    #5
    A lot of professional PR person's I have talked to email every news contact they have. I don't think its spam, its expected. How many of the mails get read, who knows.

    Best way to get your PR published widely is to make it sound like a piece of news. A lot like those ebay "news stories" that come out every so often about strange auctions.
     
    lorien1973, Sep 16, 2005 IP
  6. fryman

    fryman Kiss my rep

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    #6
    That is what I am concerned about. They can email it to the pope for all I care, but what's the use if it will end up in the trash?

    I honestly have no idea about press releases or how they work, but aren't there any sort of special paid sites where you can submit them and be sure that they will be included?
     
    fryman, Sep 16, 2005 IP
  7. mystikmedia

    mystikmedia Jedi Master

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    #7
    DPDirectory does not send to every single editor. They send to ones that are targetted, and have an extensive resource of contacts. For example, if you are writing a press release about a web site that's about cars, it would not be sent to an editor that writes a children's publication (just an example).
     
    mystikmedia, Sep 16, 2005 IP
  8. lorien1973

    lorien1973 Notable Member

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    #8
    www.prweb.com - can't beat it. $80 gets you into yahoo news and google news, among others. Writing a press release is easy, even I can do it. They just want it more than 300 words and "news worthy" - I've announced site purchases, adding a product line, new product arrrivals. I've seen other people announce new contracts with UPS for shipping rates, who people select for fulfillment companies. The standard for "news" is really low.
     
    lorien1973, Sep 16, 2005 IP
  9. blacknight

    blacknight Well-Known Member

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    #9
    There are some very good books on the subject of writing press releases. If you have a look on Amazon you should be able to find something that helps you get started

    With regard to distributing press releases I'd recommend that you send them as plain text, as a lot of newspapers and journalists won't open attachments.
     
    blacknight, Sep 17, 2005 IP
  10. fryman

    fryman Kiss my rep

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    #10
    Thanks, but I am doing this in a professional level and want the experts to do this for me.
     
    fryman, Sep 17, 2005 IP
  11. ajnin

    ajnin Well-Known Member

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    #11
    not trying to hijack, but i am looking for a press release writter that has had experiance as well.

    *hides behind fryman*
     
    ajnin, Sep 17, 2005 IP
  12. mystikmedia

    mystikmedia Jedi Master

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    #12
    Again, DPDirectory is great. Writing and press release sending.
     
    mystikmedia, Sep 17, 2005 IP
  13. wrmineo

    wrmineo Peon

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    #13
    I checked out DPDirectory out of curiosity - found a few dead links under FAQ which turned me around and went to another site.

    I have seen some great tutorials for writing an effective release.

    After clicking 2 dead links at DP I went over to PRweb - for the $80 submission level, your own written PR is given a second set of eyes by a paid editor; this seems like a good deal in that it's cheap enough to write your own and then have it reviewed by a pro which seems like it'd beat having to pay twice that amount, or more, to have it written by someone else and then submitted.

    Good luck - let us know what avenue you go down; I'm interested in seeing how this works out for you for my own future reference.
     
    wrmineo, Sep 18, 2005 IP
  14. Cristian Mezei

    Cristian Mezei Notable Member

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    #14
    I will write you a professional, corporate grade press release.

    I have been doing this and helping my marketing department for two years.

    If you need me, tell me.
     
    Cristian Mezei, Sep 18, 2005 IP
  15. mystikmedia

    mystikmedia Jedi Master

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    #15
    I don't know about the dead links. All I can speak on is the quality of service I have received. I cannot think of many services I can recommend as highly.
     
    mystikmedia, Sep 18, 2005 IP