Hey Guys, I am trying to figure out how to rank better for the Google Product Listing Ads... I know they switched it over awhile back where it is no longer free... I try to raise the budget in my adwords account but it is not hitting budget, and not showing up high in rankings in a lot of the products that I sell... Does anyone know how to list better in the product listing ads for Google please let me know! Thanks! justdukeit23
Hi, It is very important you optimize your Google shopping feed by properly targeted Title, Description, Category and other relevant information. I also recommend adding custom field like Adword_lable or Adword_group. Once your feed is properly optimized, goto auto target and bid high for particular group and label. It will really help you to get better search ranks for your PLA.
Have you tried speaking with one of Google shopping specialist? They can be quite helpful at teaching you how to set up and optimise your shopping ads for better performance, and to do a health check for you.
I was going to ask this same question, thanks for all your answers. How important are the meta tags when it comes to shop list rankings on google?