Product Launch Info?

Discussion in 'General Marketing' started by Vagabondette, Sep 6, 2009.

  1. #1
    Hi all,

    I'm preparing to launch a new membership site and since this is my first launch of this type I'm trying to gather as much info on the launch process as possible. I have several books that I'm reading but I was wondering if anyone has any other online resources you might recommend. Blogs, case studies, etc.? I can't afford any of the big launch packages so I'm hoping that I can learn from those who have gone before.

    I appreciate any recommendations!

    Thanks!

    BTW, I did do a search of the forum and found some great info I was just wondering if here was anything else out there. Particularly first-hand accounts...
     
    Last edited: Sep 6, 2009
    Vagabondette, Sep 6, 2009 IP
  2. nathan D

    nathan D Peon

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    #2
    Hi There,

    I am also looking to do a product launch shortly and I have found that partnering with JV partners is a sure fire way to get things off to a good start. My strategy is to contact potential partners and offer a percentage of the product price (nothing new here). Offer them a higher percentage if they have a large sized list and have a good reputation. Dont be afraid to go as high as 80% either - the more exposure you receive on launch date the better.
     
    nathan D, Sep 6, 2009 IP