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PPI VS CPA

Discussion in 'Affiliate Programs' started by Kamaldeep Singh SEO, Apr 17, 2014.

  1. #1
    Hello Friends,

    I want to know that which Affiliate program is better?

    PPI or CPA

    PPI : Pay per install

    CPA : Cost per action
     
    Kamaldeep Singh SEO, Apr 17, 2014 IP
  2. webmoney

    webmoney Well-Known Member Premium Member

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    #2
    It depends how you use it, what is your user base.

    If you are SW developer creating free apps than PPI is the best for you... you just bundle EXE with your SW and make money from each install.

    If you are using content lockers than some users are more comfortable to fill short survey and some rather download and install app... as install app takes less time than user would prefer this.

    if you would have normal banner in your website than I would say CPA might make more money as you can target it better.
     
    webmoney, Apr 18, 2014 IP
  3. sonika SEO

    sonika SEO Greenhorn

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    #3
    Learn about these 3 & what is easy & better for you. If you cant promote perfectly nothing will be good for you. It totally depends on you. Every thing will be good if you can promote them perfectly. So discover your self what is suitable for you.

    But PPD & PPI are mostly same. PPD & PPI payout is lower that CPA. Though they are the sub category of CPA. If you do CPA you can earn huge than PPD & PPI.
     
    sonika SEO, Apr 18, 2014 IP
  4. prawyyy

    prawyyy Active Member

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    #4
    CPA is safe for your visitors. PPI is little risky because of problems with this niche. Remember that you have to adjust CPA ads for your audience to get results.
     
    prawyyy, Apr 21, 2014 IP
  5. eljon02

    eljon02 Active Member

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    #5
    that would depend on the quality of your traffic. if your traffic is from the US or Canada then it will be better to use CPA since they yield better profit. if your traffic comes from other countries then i think ppi is the best way to go.
     
    eljon02, Apr 21, 2014 IP
  6. Marianne Thompson

    Marianne Thompson Member

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    #6
    Had an experience with distribution of a game browser (a desktop app packed with casual games). The devs worked with both PPI and CPA. Both were good, but the very installation was not enough for the devs, as they needed active users (registered users). So, CPA (in this case, pay per every unique registration) was definitely more cost effective.
     
    Marianne Thompson, Apr 22, 2014 IP
  7. addin3d

    addin3d Active Member

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    #7
    CPA More good solution for website!
     
    addin3d, May 23, 2014 IP
  8. Crak_Eric

    Crak_Eric Member Premium Member

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    #8
    Hi Kamal,

    Try our CPA offers out at CrakRevenue and see for yourself! ;) We're an award winning CPA network and we pay big if your traffic is good. Please message me if you have any questions about our platform.
     
    Crak_Eric, May 23, 2014 IP
  9. SmartWebAds_

    SmartWebAds_ Peon

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    #9
    PPI definitely rules if you are monetizing software.
    If you're a webmaster, CPA might be best.
    There are quite a few parameters by which the optimal solution for a business can be found. So, no universal answer.
     
    SmartWebAds_, Jun 24, 2014 IP
  10. **sun**

    **sun** Active Member

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    #10
    Ppi rates will be lower than cpa.but ppi + YouTube converts well.
     
    **sun**, Jul 28, 2014 IP
  11. jazzyjmnote

    jazzyjmnote Banned

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    #11
    PPI will decline with the increasing popularity of your website... Most install a Toolbar or software on visitors Browser and gets restricted by Browser Monitoring Tools while CPA has little impact as they collect information about the visitor and repeated customers comes for getting more content from your site.
     
    jazzyjmnote, Aug 1, 2014 IP
  12. Alibaba.com Affiliate

    Alibaba.com Affiliate Greenhorn

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    #12
    why?
     
    Alibaba.com Affiliate, Sep 3, 2014 IP
  13. skymoney

    skymoney Active Member Premium Member

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    #13
    ppi offer more highest rates for US, UK or Canada, but if you not have file's traffic just forget about ppi.
     
    skymoney, Sep 9, 2014 IP
  14. hungmike86

    hungmike86 Greenhorn

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    #14
    cpa is best and cpi you will lost traffic
     
    hungmike86, Oct 1, 2014 IP
  15. Generalrahman

    Generalrahman Greenhorn

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    #15
    They seem to vary for me at times i get high earnings with PPI sometimes low same with CPA
     
    Generalrahman, Oct 2, 2014 IP
  16. FileMonetizer

    FileMonetizer Peon Affiliate Manager

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    #16
    if you have your own software ppi would be great, if its something else, or you want to monetize files cpa would be good. I can help you with both. Just contact me on skype "filemonetizer" (karola) and I can help you. You just need to give a try.
     
    FileMonetizer, Oct 15, 2014 IP
  17. netcashrevenue.com

    netcashrevenue.com Peon

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    #17
    It depends on your traffic type. Also EXE file matters (if you're doing PPI), some networks have high rates, but very low ratio (due to false positive AV warnings, blacklisted domains etc.)
     
    netcashrevenue.com, Oct 16, 2014 IP
  18. Darster

    Darster Peon

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    #18
    I would always recommend CPA instead of PPI.
     
    Darster, Oct 18, 2014 IP
  19. Alex at Advertising365

    Alex at Advertising365 Peon

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    #19
    As other have said in this thread, PPI has quite a bad reputation. Advertising365 have loads of brands paying CPA with a max of $300.
     
    Alex at Advertising365, Dec 11, 2014 IP
  20. Jeff ...

    Jeff ... Member Premium Member

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    #20
    it really depends on how and where you are going to promote it. in general speaking, you may earn more with pay per install if you have more international traffic.
     
    Jeff ..., Dec 29, 2014 IP