PPC to Promote CB?

Discussion in 'ClickBank' started by parkaboy, Feb 11, 2010.

  1. #1
    I've heard marketers say that ppc doesn't work for selling ebooks since the visitors aren't motivated to buy, not pre-sold enough, and that ebook sales mostly come from people emailing to a list.

    Is anyone having success with marketing CB with Adwords, Yahoo, Bing, media buys, facebook, etc?
     
    parkaboy, Feb 11, 2010 IP
  2. Chri5123

    Chri5123 Active Member

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    #2
    Hi mate,

    You have sort of answered your own question :)

    Yes if you direct link with Adwords you can get a few sales promoting cb products if you pick your keywords very carefully.

    However you are far better maybe setting up a WP blog or landing page of some osrt and collecting emails in exchange for a free report.

    Also then you can move onto to other networks.

    Chris
     
    Chri5123, Feb 12, 2010 IP
  3. matthieuim

    matthieuim Active Member

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    #3
    I'm having decent success with adwords. I'm going to write a little guide on how I do it soon.
     
    matthieuim, Feb 12, 2010 IP
  4. alexa_s

    alexa_s Peon

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    #4
    That depends how you motivate them to buy and pre-sell them, doesn't it?

    In my experience that part's true. But you can certainly use PPC to build the list. I build all mine by article marketing, myself, but I don't doubt that some people do dramatically well with PPC.
     
    alexa_s, Feb 12, 2010 IP
  5. parkaboy

    parkaboy Peon

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    #5
    Sorry should have clarified.

    I mean, direct linking from Adwords or Yahoo to a CB offer.
     
    parkaboy, Feb 12, 2010 IP
  6. Dalyinx

    Dalyinx Peon

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    #6
    I'm having decent success directing people to my landing page from adwords. I'm not sure what you mean, really. Are you intending to send people directly to a domain redirected to a sales page? If so, I imagine that your conversions would be terrible and not worthwhile. Not to mention I think your quality score would suffer.
     
    Dalyinx, Feb 12, 2010 IP
  7. domainiac

    domainiac Active Member

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    #7
    As with anything dealing with internet marketing, there really isn't a clear cut answer. Here are some examples of what I mean.

    Some software such as registry cleaners have pretty good conversions (on the right kw) with direct linking. If your ad says something like Free Scan in it and then they land on a landing page, might make them rethink. I have had better success with direct linking on these.

    Another scenario is this, you have a 1 in 50 conversion on a product and a 50% ctr on your landing page. That means that you are really only converting 1 in 100. If direct linking on that particular product converted better than 1 in 100 you would be better off with direct linking. Of course I would just work on getting my ctr higher but you get the point.

    Other variables to consider are quality scores, the loss of being able to capture email addresses and sometimes disapproved ads.

    The only way to know for sure is like everything else....Test.
     
    domainiac, Feb 12, 2010 IP
  8. Avo19

    Avo19 Well-Known Member

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    #8
    The biggest CB affiliates all do PPC. You can't get the volume of traffic needed with straight SEO/ article writing etc. But there's an art to it. And you need deep pockets and not be adverse to risk, especially when testing a new product.
     
    Avo19, Feb 12, 2010 IP
  9. alexa_s

    alexa_s Peon

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    #9
    They do indeed, but not by "direct-linking"!! :eek: :rolleyes:
     
    alexa_s, Feb 13, 2010 IP
  10. Avo19

    Avo19 Well-Known Member

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    #10
    orly? :) ......
     
    Avo19, Feb 13, 2010 IP
  11. dcristo

    dcristo Illustrious Member

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    #11
    the google cash method become redundant a long time ago, when adwords prevented duplicate url's on the same page.
     
    dcristo, Feb 13, 2010 IP