My brain feels in a fog because I never had a blog before. Is it------ ppc to an affiliate storefront social bookmark to a blog with content and affiliate links? or is it better to ppc to the content filled blog?
It sounds like you want to use google/yahoo search engine advertising, where do you plan on sending the traffic to, so we can help clear up your confusion.
Depends. I send one campaign to my blog because my sales pitch is better and another to the affiliate page because theirs is better.
Of course from the info you gave would have to say PPC to storefront because your blog probably won't recoup the money spent on the advertising. Really depends on exactly what you are wanting to do tho would need more information.
I'm trying to sell these affiliate products----maybe better to give the ppc company the storefront because it is already super optimized, whereas the blog I just threw up with some articles and ads, so I could spend a little bit of money submitting them to directories and social bookmarking ? how does that sound ? thanks for the answers I guess there are no set rules
Articles are the way to go. And no, you don't need to spend any money. (unless you cannot write articles well). Also, I would steer clear of ppc at first unless you are really familiar with it. Once you start pulling in some money, then you can go to ppc. Just my opinion. Does your product(s) have a lot of selling competition?
You are going about it wrong - neither are right. PPC to targeted landing page well optimized for driving sales of a particular product and/or catching leads. Driving people to a general page will bring a very very poor ROI.
Ive been wondering about this myself. Doesnt a landing page have just a short description of the product and a link? A site about a product has just info about that product and a ton of it. Why dont blogs work for ppc? just curious.
A landing page is focused on getting the person to click through to the affiliate and do the required action. It has to be focused on this because otherwise you won't get a a good ROI and likely lose money. If you are paying just $0.20 a click that means after 1000 clicks you'll have spent $200 so you will have needed to make a good number of sales to make a profit. If you drive traffic to a blog page then there will lots of distractions and other links that people will click on where you won't earn any income. Therefore you are pretty much guaranteed to lose money. Also a general blog page likely won't be 100% focused on the keyword you are bidding on.
You're right Jason Green. I was ppc'ing to a storefront because it was such a well developed storefront. I don't know if my landing page would compete.