I'm active in the PPC business promoting my own products as well as affiliate mkt, and I'm beginning to setup campaigns for other companies. So I put up a questionaire that may be useful for other people in the business: What's your biz model for PPC management for others? 1.- Do you charge a % of the overall monthly budget? Or hourly rates? Or $ per visitor? Or % of sales? Or? 2.- Do you use a different account for each client or one for all? 3.- Do you allow your clients to have access to their accounts? 4.- Do you charge upfront? Use your own credit card or your client's? 5.- Do you submit reports Monthly? Weekly? 6.- Generally, how often do you connect with your clients to check for conversions, ROI etc? 7.- How many hours per day/month do you work on each campaign? 8.- Any other info you may find relevant? Thanks in advance
Be transparent with the client, make money on mgmt fees and not agency rebates, and use technology to allow you to do more for you clients.
1.- Fixed monthly rate. 2.- For each client, I setup one account @ my domain. 3.- Yes, why not? 4.- Client's card. I don't charge any upfront fee. 5.- Monthly, weekly, daily. As often as client needs. 6.-Daily. 7.-One hour per day.
Old posting I know but I had a question. What PPC Management software are you guys using? Seems like the ones out there want to take a fee or percentage of the business? Thanks for the help!