PPC Guide

Discussion in 'Pay Per Click Advertising' started by healthuk, Mar 27, 2009.

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  1. #1
    Hi Friends

    I am a newbie in the world of PPC and was wondering if someone could point to a guide or maybe give some tips. I reckon my question is very basic so I am sorry if it already had been asked. Here is my brief list of questions regarding PPC.

    1. Conversion Tracking: I know how it works and I hve installed it as well. My question is, Is it possible to track the path that a visitor took when they are coming through PPC? Since we can see the completed sales and the keywords that generated those sales, is it possible to see how long a visitor went through other keywords that actually didn't yeild any sale?

    2. What is the best way to determine which keywords are really beneficial for the PPC campaign?

    Thanx
     
    healthuk, Mar 27, 2009 IP
  2. attilakhan

    attilakhan Peon

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    #2
    go to clicktale.com to use their service, it s your solution
     
    attilakhan, Mar 27, 2009 IP
  3. webova

    webova Peon

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    #3
    www.cashtactics.net has a free ppc case study video series and a free ppc mentoring program. you can check them out.
     
    webova, Mar 30, 2009 IP
  4. john3003

    john3003 Peon

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    #4
    Please stop advertising your site, you can put your site link in signature instead.
     
    john3003, Mar 30, 2009 IP
  5. bpasc95

    bpasc95 Active Member

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    #5
    You can use a free system such as AXS: http://www.xav.com/scripts/axs/

    It will allow you to track the footprints and the amount of time of each step in your site.

    -Bing
     
    bpasc95, Apr 1, 2009 IP
  6. healthuk

    healthuk Peon

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    #6
    I have checked this and it seems quite similar to webalizer. I don't think it is better than webalizer though. I still think webalizer and google analytics are better choices, however it is just a matter of how expert you are in extracting info that you really want.
     
    healthuk, Apr 2, 2009 IP