PPC class project help

Discussion in 'Pay Per Click Advertising' started by RandomNennie, Nov 4, 2016.

  1. #1
    Hello everyone -

    I am taking a SEM/PPC class and am desperately looking for a certain report my teacher has as a sample in one of my final projects.

    Here were the instructions:
    Seed Keyword List

    Develop a seed keyword list of 10-15 phrases for each market segment that you are targeting using your marketplace knowledge.

    Expand the seed list to 100 phrases per market segment using Spyfu.com:

    www.spyfu.com

    Gather estimated traffic information, estimated bid costs and competitiveness information. Collate and recap in a table.

    Review selected phrases on Google, looking for level of competition, ad language and tone.

    The report I'm looking for to then export into Excel has columns such as "search_pos", "missed_clicks_per_day", "click_value_per_day", "daily_searches", "clicks_per_day" etc.

    I have tried to obtain this via SpyFu, Google AdWords etc and am coming up empty handed. Please help - thank you!
     
    RandomNennie, Nov 4, 2016 IP
  2. sarahk

    sarahk iTamer Staff

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    #2
    Isn't this where you go back to your lecturer and say the explanation was inadequate and can she help?
    I presume you've got some sort of academic account with them to get access?
     
    sarahk, Nov 4, 2016 IP
  3. RandomNennie

    RandomNennie Greenhorn

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    #3
    Hi Sarah -

    I've emailed my instructor twice but haven't heard back. I was hoping someone in a PPC community could help me. I've also contacted SpyFu and Google AdWords support but ran into dead ends as well.
     
    RandomNennie, Nov 4, 2016 IP