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PPC against SEO? What's better?

Discussion in 'Yahoo Search Marketing' started by Sam 735, Jul 9, 2008.

  1. thotsa

    thotsa Well-Known Member

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    #61
    PPC is the best for immediate result and short term.
     
    thotsa, Apr 8, 2009 IP
  2. robertstr

    robertstr Member

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    #62
    Hi all!
    That's great question. As for me actually SEO is the best. Why SEO Is Better Than PPC?
    SEO is strategically better because if you are able to somehow find an edge or advantage, you're likely to hold on to this competitive advantage longer with SEO than you would with PPC
    Once you put in all the brilliant hard work to get leads and customers via SEO, it's much harder for others to take that advantage away. And, even if they do, you're much less likely to be completely blind-sided by it, as you would be with PPC.
    Don't get me wrong. I have nothing against PPC. For many businesses, it's a great way to get profitable traffic through the search engines. I just think that over the longer-term, an investment in SEO will likely yield better results and more sustainable competitive advantage.

    What are your thoughts? Has SEO or PPC worked better for you?
    Pls reply to my post. Thanks for all!
     
    robertstr, Apr 22, 2009 IP
  3. pipes

    pipes Prominent Member

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    #63
    I very much agree, i dont want to duplicate what you have already said, but very much my thinking too and it makes a lot of sense what you mention.
     
    pipes, Apr 23, 2009 IP
  4. csalt2

    csalt2 Member

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    #64
    it really depends, but seo will last longer
     
    csalt2, Apr 25, 2009 IP
  5. 2rich2die

    2rich2die Peon

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    #65
    :confused: Me not you... I guess most people would go with SEO for financial reasons. If you've got deeper pockets, PPC is simplier and quicker
     
    2rich2die, May 5, 2009 IP
  6. marcusdelomoro

    marcusdelomoro Peon

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    #66
    i agree. but if you think about it from a "real world" point of view. You have a marketing budget of only $500, you certainly can't do PPC and SEO at the same time, what would you go for?
     
    marcusdelomoro, May 8, 2009 IP
  7. marcusdelomoro

    marcusdelomoro Peon

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    #67
    I was pretty disillusioned with PPC. SEO still provides longer term results than PPC. Plus it's less time consuming.
     
    marcusdelomoro, May 8, 2009 IP
  8. aceofadsense

    aceofadsense Peon

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    #68
    SEO is always a safe option if you are a starter and you can learn a lot while doing SEO....but PPC can b a costly affair if you dont know what exactly you want...Analyze yourself and pick an option...Cheers!
     
    aceofadsense, May 20, 2009 IP
  9. 132627ku

    132627ku Peon

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    #69
    I think both is useful for thing can't be as substitution, but complementary.
     
    132627ku, May 24, 2009 IP
  10. swadesh

    swadesh Greenhorn

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    #70
    SEO is better than PPC.
    if you are looking for immediate result then PPC is best option and if you are looking for long term stable result the seo is better.
     
    swadesh, Jul 5, 2010 IP
  11. pipes

    pipes Prominent Member

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    #71
    PPC can be used long term too, its just that it can become expensive for some businesses and isn't suitable for some either and takes some patience and constant tweaking, as does SEO.

    I can see the advantages of using one, the other or both.
     
    pipes, Jul 5, 2010 IP
  12. edy4desya

    edy4desya Peon

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    #72
    i think organic SEO is better, 2 reason i make :
    1. organic SEO based on relevancy, if you can be 1st page, it prove that your site is winning competition
    2. people logic more to click organic seo result than PPC result, because the SEO result always has better quality

    But my advise, do both of them, because organic SEO need consistency and dilligency

    Hope it's usefu;
     
    edy4desya, Jul 5, 2010 IP
  13. gjd2248

    gjd2248 Peon

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    #73
    I think seo is better because you are building a lasting business. PPC can work well if you know what you are doing, but most people don't, and will lose money.
     
    gjd2248, Sep 21, 2010 IP
  14. ronmac

    ronmac Well-Known Member

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    #74
    why bump an old thread? its dead and u rep has fallen with it, 4 posts...clueless
     
    ronmac, Sep 21, 2010 IP
  15. terryspanky

    terryspanky Peon

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    #75
    SEO is better, but PPC also has it's good points. A niche with high competition keywords can still make it in PPC.
     
    terryspanky, Sep 22, 2010 IP
  16. MarketExpert

    MarketExpert Well-Known Member

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    #76
    PPC is expensive. I use SEO to test different markets and then use PPC to maximize profits.
    SEO can be tested easily with article marketing in ezinearticles and ideamarketers. There are many others such as PRlog.com which is a cheaper alternative to free-press-release.com
    Test first if you don't have a huge budget for PPC.

    Secret: PPC experts test and retest to discover high converting keywords.

    To succeed with PPC you must track every keyword.
     
    MarketExpert, Sep 22, 2010 IP
  17. SEO Expert Nepal

    SEO Expert Nepal Peon

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    #77
    People don't like to click on sponsored links these days. So SEO is better. Even you are doing PPC campaign, doing SEO is better for long time stable result. If you don't have proper SEO then you will be lost in SERPs as soon as you stop PPC.
     
    SEO Expert Nepal, Sep 23, 2010 IP
  18. Zack_miller

    Zack_miller Peon

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    #78
    Yes,I agree with you.I like seo.
     
    Zack_miller, Sep 23, 2010 IP
  19. jaysonbenn

    jaysonbenn Peon

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    #79
    I believe SEO is better if you are looking for long term business achievements, and PPC is good for fat result specially if you master PPC can give you more profits. Like for example, you cannot use PPC without profits. SEO is a long process, if you ask me i vote for PPC and most expert money maker online use PPC..
     
    jaysonbenn, Sep 23, 2010 IP
  20. MarketExpert

    MarketExpert Well-Known Member

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    #80
    Recently started a campaign in Yahoo and yesterday 1,500 kws related. Next is 150,000 today.
     
    MarketExpert, Sep 29, 2010 IP