I thought it would be cool if we all posted one of our best landing pages and tell each other the marketing elements that we have used in them to increase conversions. I'll start with one of my newer ones... http://www.online-marketing-advice.com My main heading is in red and caps, to instantly attract attention I've stated the biggest benefits in the headline and underlined the important words I've worded the body like a sales letter, even though I'm giving away something for free I added a picture of myself and an audio message to get attention and build trust by adding the 'human' element The main benefits of my book are clearly listed in point form I included a product picture (even though its a digital book) so the visitor gets a mental image of what they'll be receiving I've got big red arrows to draw attention to my opt-in form I've clearly stated that subscriber's personal info will be kept safe I think I've still got a little bit to do on this page to completely optimize it, but it seems to be converting very well! Let's see some other good landing pages!
TheList.FM/Advertising TheList.FM/ForMen The main things on increasing conversion is giving them free tips, X amount of days to read for free, making it easier for them to buy, and having a nice-looking site.