POLL: Do you have a test campaign and a "good" campaign?

Discussion in 'Google AdWords' started by PPC-Coach, Jun 18, 2008.

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Do you use a test campaign and a "good" campaign for search network campaigns?

  1. Yes

    3 vote(s)
    50.0%
  2. No

    3 vote(s)
    50.0%
  3. Why the hell would I?

    0 vote(s)
    0.0%
  1. #1
    When doing search network campaigns, I've always found it best to dump a group of test keywords into a test campaign, then pluck the good stuff out and put it into its own "good" campaign. I'm curious as to how many here do the same technique?
     
    PPC-Coach, Jun 18, 2008 IP
  2. phinelinda

    phinelinda Well-Known Member

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    #2
    Yes, I do it also.

    The question of course is, whether I have a LOT of money? or I don't have a lot of money.
     
    phinelinda, Jun 18, 2008 IP
  3. narsticle

    narsticle Peon

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    #3
    absolutely. Best to pick out the winners and seperate them to tweak text ads that get better CTR
     
    narsticle, Jun 19, 2008 IP
  4. artmacc

    artmacc Peon

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    #4
    I think testing should also be done on phrases that convert to sales but done very carefully.
     
    artmacc, Jun 19, 2008 IP
  5. robertpriolo

    robertpriolo Peon

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    #5
    do you mean content network?
     
    robertpriolo, Jun 20, 2008 IP