plz review my article

Discussion in 'Copywriting' started by manchesterguy, Apr 22, 2007.

  1. #1
    guys please review my article for content, style and general quality.


    Diversity and the Evolution of the Human Mind

    (by manchesterguy)

    Our world has converged into an increasingly interconnected,
    heterogeneous community of people belonging to different cultures and
    ethnicities, speaking different languages, and getting ever greater
    opportunities to interact and communicate with each other.

    The greater possibilities for interaction between cultures that were
    spurred in the twentieth century by advances in transport such as air
    travel were not available to people of ages bygone; the advances in
    information and communication technology achieved at the turn of this
    century were not available only a few decades earlier. The
    communications revolution of recent times is every bit as ground
    breaking as the development of the modern transport systems preceding
    it, or even the Industrial Revolution.

    Cultures that evolved over hundreds of years were suddenly exposed to
    new stimuli that were to affect them in unprecedented ways. Peoples
    that had led traditional lives in isolated communities were now
    confronted with new choices and new opportunities.

    The transformations brought about were multilateral and symbiotic.
    While those living in developing countries suddenly had greater access
    to the latest information about the lifestyles and dynamics of the
    First World, getting in effect greater opportunities to improve their
    own lives, the inhabitants of the post-industrialized world had a
    chance to appreciate and benefit from the unique perspectives of
    cultures that were often radically different from their own.

    Even as cultural interactions have taken place with increased
    frequency since the dawn of the twentieth century, both their scale
    and scope have changed dramatically with the advent of the
    revolutionary communication technologies of the late twentieth
    century. While the transfer of technology across the world occurred
    at different paces throughout history, often with innovative outcomes
    like that of gunpowder introduced to Europe, or personal computers to
    India, in recent years the transfer of ideas has assumed a marked pace
    of its own. And although business at the speed of thought (as
    advocated by Bill Gates) may yet be some way off, ideas today
    literally travel at the speed of light thanks to technologies such as
    the Internet.

    The diverse worldviews available to the average citizen of the United
    States in the first decade of the twenty first century, for example,
    would not have been possible only a few decades earlier. While the
    fascination with Eastern spirituality and Indian fads in the West may
    be some of the most conspicuous, superficial aspects of this cross
    cultural exchange – more profound developments may be taking place in
    the collective consciousness of humanity. The human mind may be
    entering a new phase in its evolution, as mass-consciousness attempts
    to gather bits and pieces of the civilizational experience that nature
    has distributed to man across his world through the thousands of years
    of his development.

    Ancient cultures around the world apparently tend to possess certain
    unique features, or core competences, so to speak, that give them an
    edge over other cultures in specific domains. Obvious examples of
    such inimitable cultural features may be found in Indian spiritual and
    meditation techniques, Chinese martial arts, and Western technology
    and organizational capabilities – all unique, civilizational skills
    that developed in isolation, but eventually led to the enrichment of
    mankind's experience in totality. Sanskrit, a prosaic language
    especially suited to the expression of discrete ideas may have
    contributed to India becoming a major software powerhouse, while
    lyrical Arabic may have made for some of the most beautiful Urdu
    poetry imaginable.

    Today, when a Belgian man recommends Kimchi to his fellow Web-surfers
    in order to improve brain power, or when a Polynesian teenager
    advocates the use of the Noni fruit growing on his island to improve
    muscular endurance, human intellect may have finally come into its
    own. Unique outlooks, perspectives, and specific cognitions that
    formed across the world as a result of centuries of human experience
    in isolation, may now have unprecedented opportunities to converge,
    restructure and even lead to the development of new forms of
    knowledge.

    Creativity may be a particular beneficiary of such extensive,
    transcending forms of communication. Such new sources of information
    may prove to be a boon to human ingenuity, as diverse ideas give rise
    to richer thought, opening up new horizons for the human mind as it
    learns to think with greater freedom.

    New paradigms may now be created by the average mind that has access
    to information about whole new contexts, overriding old notions. For
    example, an inquisitive villager in Africa may use the Internet to
    discover that the hardy aloe vera plant that thrives in the deserts of
    Australia also provides a veritable storehouse of nutrients, a
    reliable potential food source for the starving people of
    drought-ridden Sudan. The perceptive human mind now has access to new
    solutions, creating whole new paradigms by simply linking existing
    bits of information – connecting existing contexts to create new ones.

    So what does all this bode for the future of our world? Leadership,
    for one, is bound to see major developments. Those who have the
    foresight to forge links between hitherto unrelated contexts will
    create paradigms that will be dutifully followed by the rest of their
    communities. In our time, one way to define leadership would be to
    see it as the power to actually create new patterns of thought and
    behavior – new ways of going about life.

    This, then, may be the ultimate achievement of mankind – the end of
    evolution, as it were - to discover, extract, conserve, and utilize
    human genius as it occurs in its natural distribution across our
    planet. Diversity, in all its totality, is the equivalent of human
    genius – an aggregation of the individual pieces of thought as it
    developed over millennia, a collection of the countless cognitions
    that have occurred across the expanse of time. Genius, we may thus
    surmise, may not be the domain of any one individual, but the
    collective destiny of mankind.

    "I not only use all the brains that I have, but all that I can
    borrow", said Woodrow Wilson. Suddenly, that may appear to be very
    true for an increasing number of individuals around the world.
     
    manchesterguy, Apr 22, 2007 IP
  2. manchesterguy

    manchesterguy Well-Known Member

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    #2
    please review this for me. its pretty much un-proofreaded work and not one of my best...but still, i'd really love you guys to comment on it!
     
    manchesterguy, Apr 23, 2007 IP
  3. marketjunction

    marketjunction Well-Known Member

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    #3
    I didn't read it all, but here are a few thoughts:

    The comma goes inside the quote. And if you follow typical AP style, it's usually source said unless the identifier is long.

    Example: "I really like the business," Market Junction said.

    A few things here.

    1. Don't write long sentences for the sake of writing long sentences. You should only do so when the long sentence is tighter than writing multiple sentences.

    2. Watch out for redundancies. You said: "ever greater," which is redundant. Simply say "greater." The English-speaking population loves redundancies. We use them like they are going out of style. However, solid writing shouldn't contain them.

    3. The sentence needs to be cleaned up. It most likely could be tightened OR split into two sentences for a better read.

    The piece has other issues, but I can't address them all, because that's what I get paid to do. It goes beyond simply making sure words are spelled right.

    Do you outline before you write? One of the most common downfalls I see with writers is a lack of logical order. Think of an article as a recipe. You wouldn't do something like:

    2 eggs
    Bake for 30 minutes
    1 cup of mix
    Whisk eggs
    Flip over after 10 minutes
    Get out mixing bowl

    But, that's exactly what many writers (usually without knowing it) do. Perhaps not to that degree, but hopefully you get the idea.

    As always, write to your audience.

    Good luck!
     
    marketjunction, Apr 23, 2007 IP
  4. manchesterguy

    manchesterguy Well-Known Member

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    #4
    yup u're right on the spot there.

    i kind of had similar ideas but like i mentioned i hadnt proofreaded it yet...

    i hadn't written this to an outline...although i have written other articles with outlines.
     
    manchesterguy, Apr 23, 2007 IP
  5. kkoder2007

    kkoder2007 Peon

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    #5
    content is good and informative,

    but as pointed out by marketjunction bit smaller sentences with no or little redundancy could make it even better.
     
    kkoder2007, May 2, 2007 IP
  6. latoya

    latoya Active Member

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    #6
    It could be a clearer and more concise. There are a lot of unnecessary words. For example,

    (1) just say increased (2) changed how? did scale and scope grow or shrink? (3) I would avoid saying twentieth century twice in the sentence.

    That sentence is free. The rest will cost you $10/page. :)
     
    latoya, May 2, 2007 IP
  7. marketjunction

    marketjunction Well-Known Member

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    #7
    Wow, Latoya is inexpensive. Might want to take her up on that one.
     
    marketjunction, May 2, 2007 IP
  8. dmin7b5

    dmin7b5 Member

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    #8
    Simplicity Rules in Article Writing.

    I would say strip it down to the 3 or 4 main ideas.

    Introduce the main topic and hint on the main ideas in the first paragraph. Explain what the purpose of the article is.

    In the following paragraphs introduce your main ideas one at a time. Reveal one or two facts and introduce the next idea. Move on to each main idea and repeat. Keep the article flowing to the end if possible.

    In the conclusion briefly review the overall purpose and tell the person how they can apply the information then end it.

    Isolating a few ideas and showing what's involved should be done clearly and with economical words. Speak through your article in conversational style.

    You can't cover everything in your article as most web articles are between 400-500 words. So hit it and quit it. It takes practice but after you write a few hundred it will come naturally so keep on practicing. It's an art.

    regards,

    Don
     
    dmin7b5, May 2, 2007 IP
  9. shuttle

    shuttle Active Member

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    #9
    this sentence is excessively long - Our world has converged into an increasingly interconnected,
    heterogeneous community of people belonging to different cultures and
    ethnicities, speaking different languages, and getting ever greater
    opportunities to interact and communicate with each other
    Try to shorten it a bit.

    the same goes for - While those living in developing countries suddenly had greater access
    to the latest information about the lifestyles and dynamics of the
    First World, getting in effect greater opportunities to improve their
    own lives, the inhabitants of the post-industrialized world had a
    chance to appreciate and benefit from the unique perspectives of
    cultures that were often radically different from their own

    and the other ones. Article writing has to be served as simple as possible. Online readers are somewhat lazy. They don't want to read long sentences. If this was to be published in a newspaper then the story would have been different.

    Another thing that I would like you to do is this:
    Ask yourself these really important questions - How is my article going to make people's life better? In what way will this help them?

    The answers to these questions will lead your writing in the right direction.

    Hope this helps.
     
    shuttle, May 3, 2007 IP
  10. Flif

    Flif Active Member

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    #10
    Hi, Manchesterguy,

    My feedback: Sentences are somewhat long, ideas are too many in there, some punctuation mistakes (already outlined) and article length is excessive. Most online articles are written short (of course, it really depends on your audience) but generally speaking - just as shuttle mentioned - Internet readers are too lazy.

    The bright side - your ideas are "deep" enough and what I see from your writing is a desire to show competence and quality writing, so I think the pluses of your article are much more than the minuses.

    F.
     
    Flif, May 3, 2007 IP