Plural and Non-Plural

Discussion in 'Search Engine Optimization' started by The Saint, Mar 10, 2007.

  1. #1
    Stupid newbie question here:

    Say for instant if you type in Dogs into Overture. You'll come up with

    1036441 dog

    Without an S

    All the results are non-plural. When targeting keywords and phrases should you go plural or non-plural?

    Eg. Car Loan Vs. Car Loans, as your anchor text ect?
     
    The Saint, Mar 10, 2007 IP
  2. Kalyse

    Kalyse Peon

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    #2
    Apparently I was told to go for pluralised cause youll grab the singular too.

    I havent testedyet though.

    Im in the progress of testing atm
     
    Kalyse, Mar 10, 2007 IP
  3. bnts

    bnts Well-Known Member

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    #3
    As for the overture is concerned, most keyword are dominated by their singular form. So, I think better go for singular. I still want to know some comments from experts here though :)
     
    bnts, Mar 10, 2007 IP
    YIAM likes this.
  4. ninjashoes

    ninjashoes Well-Known Member

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    #4
    hmm I think non plurar would have better relevency for non plurar so it really depends on the competition

    anytime you decide on keywords it depends on the competition
     
    ninjashoes, Mar 11, 2007 IP
  5. Marte

    Marte Peon

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    #5
    Good question. I think plural is better but not sure.
     
    Marte, Mar 11, 2007 IP
  6. Dominic Lee

    Dominic Lee Peon

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    #6
    For SEO purpose, it depends, some words are more searched for in plural and some more in singular forum.

    In terms of traffic quality though, plural always beat singular, thats because a research was conducted on search behaviors and found out that people who search for plurals are closer to buying then those searching for single. Searching for single implies that they are still at the research stage whereas those searching plurals indicate they are ready to buy.
     
    Dominic Lee, Mar 11, 2007 IP