please tell me about Page CTR Page eCPM

Discussion in 'Payments' started by unna, Jan 31, 2009.

  1. #1
    guys...

    can u tell me about Page CTR Page eCPM

    which one is most important and how to increase...

    what is the best value of Page eCPM ....

    thanks
     
    unna, Jan 31, 2009 IP
  2. Josk

    Josk Peon

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    #2
    Page CTR is the amount of clicks per 100 page impressions with AdSense, displayed as percentage. For example, 5 clicks in 100 impressions would be 5%, or 110 clicks in 1000 impressions would be 11%.

    Page eCPM is the amount of earnings per 1000 page impressions with AdSense. For example, earning $10 in 1000 impressions would be $10.00 eCPM, or $250 in 10,000 impressions would be $25.00 eCPM.

    Basically, you could say eCPM is more important in a way, because it tells you more. CTR doesn't help you know how much you earn, because you don't know what the clicks are actually worth when you look at it. eCPM gives you information on your average earnings per 1000 impressions.
     
    Josk, Jan 31, 2009 IP
  3. unna

    unna Well-Known Member

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    #3
    thanks Josk...
     
    unna, Jan 31, 2009 IP