Hi , I am in a team for a crowdfunding campaign on Indiegogo . Please suggest the best tips to promote the campaign . Will hiring a professional PR help out in any way ? Does advertising on fb and adwords worth ? Does paying a crowdfunding consultant to promote the project worth ? Please Suggest . The project is currently on Indiegogo (https://www.indiegogo.com/at/chargetechnology/ )
There are some fiverrs that can promote your campaign. When I posted a campaign on Indiegogo, I used to get several emails from fiverrs offering to promote my campaign on facebook and twitter.
You need to approach this in a grassroots/guerrilla marketing format. Imo, hiring a PR team is a waste of money. You can hire someone here or on fiverr or elance to write some press releases and submit them yourself. Find some well-followed bloggers and contact them about your project and see if they'll do a post on it. Contact your alumni group and have them write a blurb about it in their newsletter. Since you're only asking for $500, it's not worth spending more than $50 to marketing your campaign.
You should have a look at the Tim Ferriss blog, he has a page dedicated to successful Crowd funding. http://fourhourworkweek.com/2012/12...ys-includes-successful-templates-e-mails-etc/
I think you can check out Fiverr for Twitter or Facebook shoutouts to bring some traffic to your listing. Take out a few bucks and test it on FB and Google ads as well.