On another discussion, many dp users like cpugeek thought $2 per day is a very small budget. This is a question for those who use adwords: What should be my daily budget (minimum) to have any significant impact on my traffic growth? Thanks much app2us.com
Hi, How much traffic you looking through Google Adwords, can you elaborate little then only one can say anything. Thanks.
From current 200 unique visitors / 800 page views I am planning to reach 1000 unique visitors / 3200 page views. All this increase does not have to be via adwords rather I want to use adwords as one of the causes behind the planned increase. Hope I was able to explain my point. Thanks for your time. app2us.com
I would only recommend adwords to those who can spend at least $50 per day at minimal. If google does not spend the whole $50 thats a different story, but I usually tell my clients, if you are afraid or cant afford to spend $50 a day then adwords is probably not right for you.
Robertopriolo, You seem to be an expert of this area and I am not. However I don't think I needed $50 per day. In last one year I have used adwords @$2 even $1 per day some months. I am now ranked around 182,000 in Alexa, traffic is growing slowly but steadily. Forum has 600 users. May be I have low traffic goals due to ignorance. What kind of traffic goals should I have if I am to spend $50 per day. Thanks, app2us.com
It depends on your goals for the traffic. If selling your own product then it all depends on your conversions and if you have a backend offer to upsell prospects. Be well.
what is your sole purpose for bringing to your site just for traffic, buy something, sign-up? If you have a product, and your campaign is profitable you dont want a budget. For traffic or sign-up you have to determine what is a visitor worth to you and your business .. just some thoughts
I believe there is no value in setting an arbitrary, across the board dollar figure on a daily ad spend, because every situation is unique relative to many factors. Seems as if deciding on how much you're willing to pay per visitor (max) based on the monetized value to you of that visitor is the first determination you must make. Once you've decided that, then simply multiply that figure by the number of visitors per day that you want your traffic to increase by from your Adwords campaign. That will give you the daily budget you should be willing to spend. This next bit may be obvious...to keep your cost per visitor down, it's important to structure your ads (as well as the content on your landing page) as tightly as possible to your keywords to keep your CTR high and have Google rank your ads well via their Quality Score criteria.
There is no fixed number. But from their perspective, the more you spend, the more they like your account.