Hi divpoint, nice work! My suggestion: remove the automatic scroll to the welcome section. I almost missed the menu at the top. I'd also suggest improving the header graphic and graphics overall: somehow they look outdated or too gray. I'd suggest making the overall coloring to more lively and bright (ex. change dark green background, but make sure to match it ). The images of the fruit look amazing and fit perfectly! Start with that as a sample.
The website design ........You know what i'm about to say. Secondly, You may add testimonials of buyers. Buy each for $5 from fiverr