Broadly speaking, I agree with this. Unless you really know how to use Adwords and are well on the other side of the steep part of the learning-curve and very confident about that, it's not something I'd play about with, myself, for Clickbank sales. There are undoubtedly people who do very well with it, but some of them are spending $2,000 per day and earning a steady $2,500 per day. This is huge money, no question about it. But it takes a long, long time to get there and to acquire the degree of confidence necessary for this sort of marketing campaign. But if your budget is only $100 or $200 per day, it's much harder to measure and work out and monitor and tweak your campaign and see instant results and know what you're doing and learn from your mistakes. Very dangerous business. For myself, I started making money with Clickbank, as an affiliate, the day I decided not to promote high-gravity products and never to promote a product with a "leaky" sales-page. I firmly believe these two things, between them, account for my success. Apart from these two things, I'm not really doing anything else different at all from what I was doing when I earned nothing. (But promoting products there when the vendor has an opt-in on the sale page is just madness, in my opinion. It's asking for trouble. I know that people have a hard time accepting this, and don't want to believe it, and forums are full of vendors of high gravity products with opt-ins on the sales page and they're very eager to persuade people that it's not true, but I can't help that!).
Yes I feel like I am greeting my old friend SEO with warm arms and with tail between my legs. It's hard work sometimes but it's inexpensive and good for the long term. I'm only £10 down and yeah I could spend more and test it out and improve etc. but the truth is that I didn't really enjoy working with adwords, and as I am doing this stuff in my spare time, and it's going to require dedication, I think I need to enjoy it. I get more satisfaction writing a page for a website and feeling like a journalist than gambling on adwords. I don't regret trying this - and as an upside I may sell my excellent review template on digital point soon as a PLR So I have given up on adwords for the moment, and having listened to podcasts and read articles on www.stevepavlina.com, I've got a new view on things. I am going to go down a completely different direction by creating something of value rather than trying to make money. It'll have nothing to do with clickbank. I am resurrecting a new idea I've had at the back of my mind for a few months and I'll just say for now it's a property (as in "real estate") search engine which if successful could be quite lucrative. I've made a promising flow of money from a service similar to what this search engine will do, but the engine will be automatic where as what I did was manual. I'm still going to be a clickbanker though, at least until I am able to cash out once the CDR is met.