Please Explain

Discussion in 'Pay Per Click Advertising' started by smurf, Feb 19, 2007.

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  1. #1
    Ok, so my site one day gets 15 clicks on ads and I make over $2, and today I'm already past 25 clicks and not even at $2.

    My CTR is higher and everything but I'm still not getting as much.

    Can someone please explain?
     
    smurf, Feb 19, 2007 IP
  2. BILZ

    BILZ Peon

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    #2
    PPC bidding can fluctuate greatly especially on different topics. I would recommend looking at your revenue over a longer period rather than every day.
     
    BILZ, Feb 19, 2007 IP
  3. affiliategirl

    affiliategirl Peon

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    #3
    Yah, even me don't know what CTR and all those acronyms mean in the Adsense Reports. :p
     
    affiliategirl, Feb 20, 2007 IP
  4. zk0

    zk0 Peon

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    #4
    Different keywords pays differently. :)
     
    zk0, Feb 21, 2007 IP