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Please critique my first ever copy ad

Discussion in 'Copywriting' started by sportsfan, Feb 11, 2008.

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  1. TerryBrazil

    TerryBrazil Peon

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    #21
    I just wanted to pop in and elaborate on the negativism subject. Your copy does contain quite a few negatives in it. First off you headlines should never be negatives. Second off, never use the word you or your in a negative sentence. Even if that is your target. Use the words like they.

    You want to have a 3rd person on any kind of negativity. They are the people going through the hard times. You are the person who found the answer to all your problems.
     
    TerryBrazil, Mar 20, 2008 IP
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