New! Google finds the search results most relevant to you, based on your search history. Learn more. http://www.google.com/support/bin/answer.py?answer=26651&hl=en Im afraid this might affect us a lot since SERPS will no longer be 100% under seo control but under the users choice... this can also benefit the sites that are very well made though... i still hope not many use this.
I personally like this approach. I think it may end up giving me more local customers. I never really advertise locally so this could be good. But, will it take off. I am not to sure. most people won't even know it exists. I am going to try it for awhile and see the results.
Well it might affect some of the COOP sites that ranked to #1, if you know what I mean. Of course your aim shouldnt be just to rank #1 but to make a good site that people will like. IF you have a site people like you should stay #1 I suppose.