Trademarks must never be used in possessive form. CORRECT: The new features in Adobe® Photoshop® software are impressive. INCORRECT: Photoshop's features are impressive. CORRECT: The image was manipulated using Adobe® Photoshop® software. INCORRECT: The image was manipulated using Photoshop. http://www.adobe.com/misc/trade.html#section-4 Dont forget the ® in your photoshop tutorials
When we say photoshop, we all know that is Adobe Photoshop. Why bother making simple things complex .