this week. I can only speculate that the Market Crashing is resulting in advertisers pulling PPC campaigns. Already hearing the rumors about job loss.
yep earning are down 50%, RPC is down 50% in the last few days. Maybe Yahoo is sucking profits from the publishers again due to the fact that they report earnings on OCt 21. Trying to dress up the earnings numbers as much as possible.
The economy is in a terrible position right now. Yahoo's stock is at its lowest ... I would guess it's a good buy for Microsoft now and everyone is cutting jobs. No doubt they'll cutting everything across board, including PPC.