Pay Per Click Vs Search Engine Optimization

Discussion in 'Pay Per Click Advertising' started by andhrareporter, Sep 3, 2013.

  1. #1
    Which one is best from both SEO or PPC or Both. There are number of points to consider when you trying implement one from both or both(ppc and seo) to increase your traffic. First of all study about market of your business, target audience and places, competitors strength and more, I like to share a blog that I found much informative about ppc/cpc vs seo must check it at (professionalwebsolutions.blogspot.in/2013/08/seo-or-ppc-more-then-depend-on-your.html)
     
    andhrareporter, Sep 3, 2013 IP
  2. nikipink

    nikipink Well-Known Member

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    #2
    None of them;)
    Quality of content is the best way to win
     
    nikipink, Sep 5, 2013 IP
  3. George T.

    George T. Greenhorn

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    #3
    The question is wide.
    If you are a seo expert you go with seo.
    If you are a ppc expert you go with ppc.
    If you are both then you are sitting on golden chair :)
     
    George T., Sep 5, 2013 IP
  4. ebiztrendz.com

    ebiztrendz.com Well-Known Member

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    #4
    BOTH is benefical, If you website is new, then ppc is the quickest way to drive real traffic and parallely you can go for SEO services, as results take some time in SEO.
     
    ebiztrendz.com, Sep 9, 2013 IP
  5. EmmanuelFlossie

    EmmanuelFlossie Active Member

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    #5
    Adwords is good to analyse quickly and in depth what the majority of the keywords are, by listing the phrases of the keywords

    Which than will allow you to optimize your pages to reach for organic ranking.
     
    EmmanuelFlossie, Sep 9, 2013 IP
  6. Arindam Roy

    Arindam Roy Member

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    #6
    Hi,
    SEO and PPC are different ways for getting traffic/business. Both have some Pros. and Cons.
    SEO is a long term process.
    PPC is a short term process.
    PPC is perfect for e-Commerce site.
     
    Arindam Roy, Sep 11, 2013 IP
  7. Invision Net

    Invision Net Greenhorn

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    #7
    If you want to be seen by potential customers instantaneously, then PPC it is. Aside from driving traffic faster, PPC also gives you greater flexibility - you can control which specific pages you want to show up on search results for specific keywords. It's also great for promoting seasonal offers.

    If your goal is to build a strong online foundation, then focus on SEO.

    If you have a steady source of funds and would like a high rate of return, then invest on PPC. But if you have very little funds and wouldn't mind waiting, then you can go for SEO.

    It really depends on your goal and your marketing budget, but the best way is to use both of them together.
     
    Invision Net, Sep 12, 2013 IP
  8. CandleKeep

    CandleKeep Active Member

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    #8
    Here's my philosophy.

    SEO is great. But you should NEVER "bank" on SEO or rely solely on SEO. Consider it a PASSIVE BONUS. Understand?

    PPC and Paid Traffic are where you should focus and strategically invest.

    Promote your sales pages, email lists, and sales funnels.

    That's what I do at least.

    Hope that helps.
     
    CandleKeep, Sep 12, 2013 IP
  9. humtuma

    humtuma Notable Member

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    #9
    For fast result PPC is great otherwise SEO. In SEO , you may have to wait for 6-12 months for good result but in PPC its not. I'll prefer you to do both.
     
    humtuma, Sep 12, 2013 IP
  10. nrvaghela

    nrvaghela Banned

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    #10
    PPC gives you instant results but it is for short term duration. While Search Engine Optimization is cheaper than Pay Per Click and gives you results for long term duration. If your website is related to eCommerce then PPC is more preferable for you. But SEO is best for your Ranking results.
     
    nrvaghela, Sep 14, 2013 IP
  11. jacky parker

    jacky parker Greenhorn

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    #11
    you have defined great difference between ppc and seo.
     
    jacky parker, Sep 15, 2013 IP
  12. Gugulethu - Blogging Pro

    Gugulethu - Blogging Pro Member

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    #12
    I use both and all I can tell you is that seo traffic converts very well as compared to ppc. This is simple common sense. If someone goes to Google, they're really hungry for that information and they want it now!
     
  13. modernlifeisadam

    modernlifeisadam Well-Known Member

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    #13
    A combination of both is best. SEO would be for traffic and online presence. Adwords could be used as a perk for SEO. You would gain traffic too obviously.
     
    modernlifeisadam, Sep 16, 2013 IP