We have just finished redesigning our site SelectiveMobile.com. We wanted to improve user friendliness as well as sales conversion. We would love to get some suggesionts/feedback from you on the layout, navigation, or anything that you like/dislike about the site. Thanks.
I think your site will do very well in PPC. the sort tool you have in the main content area is great. also posting your top 10 sellers on the right hand side should increase conversions for you. this site is very easy to navagate. i like how you make it clear its easy to get a new plan in 3 steps. i also like how you can change the website display settings. my only recommendation for you would be to post something about plan highlights...since technically you're selling cell phone plans; not cell phones. may i ask who is your programmer/designer? i'd be interested in contacting them out for some work. i think this is an excellent site.