I just looked up an unregistered domain name that is appraised at $420,has 111000 term frequency,and zero exact keyword searches.But it has 11 million traffic?! Can you explain what the traffic number is.Is this a good buy?I really dont pay attention to the dollar amount anymore on the appraisal sites.Thanks for any help
All automated appraisals are worthless - never use it. It's impossible to say without knowing the domain name, but based only on zero keyword searches, I wouldn't touch it.
Never reg a name based on a free appraisal service. If you like the name and have a clear idea of how to develop it, then it doesn't matter what it is appraised at. Also, if you do research and it's a highly popular (NOT TRADEMARKED) name or keywords... then register it and take a chance. Just my $.02, though.