I've been working on optimizing a website for quite some time now and have used both organic SEO techniques and PPC adds. It took a while, but the site is now listed 1st on google for some of my keywords. However, I kept my PPC add through google addwords at the same time. So when you search for that keyword, my site appears both in the sponsored link section and in the organic results section. I've learned that the PPC add still attracts more visitors than the organic result. I'm very frustrated. I thought people paid more attention to the organic result and was proven wrong. Any thoughts?
I'm guessing that most of your PPC is coming from content, and not sponsored search results. If not, I suggest that you consider changing your title tags etc.
There's no need for frustration - you are in an enviable position- that's the ideal thing to own google rankings as long as you are generating a positive ROI from your ppc spends, you should be happy
huge traffic organic is the best. But it take long time to appear on search engine result page must work hard to achieve that.