optimizing a shopping cart (google)

Discussion in 'Search Engine Optimization' started by smartseed, May 11, 2006.

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  1. #1
    Hi

    Thank you but definately the choice of niche has become a tough one for me due to lack of internet usage in my country. However I will know the business atleast with your help.

    Can you help me with this problem too. I have posted the message on the google forum but no body has replied and i am running short of time.

    I have to optimize a shopping cart for Google. It uses DNN (dot net nuke) 3.22 version. It can be upgraded to version 4 which uses asp.net 2 and has improved speed.

    Question #1

    First question is that is there any problem in using such CMS for SEO? I don’t think there should be. I am using drupal in php for other sites which is good. I don’t know much about DNN so how good is it from search engine point of view.

    Question #2

    Secondly what I really want to know is that how I would optimize a shopping website. The current site is missing a good keyword for each product, product descriptions, product reviews, image alt tags, titles, meta description, meta keywords, SE friendly links, same pattern for all urls like small words for all of them, linking within pages ( when you click on product image it opens up its page containing description and review but if you click the go back link, the url doesn’t have the main pages title or keyword), and when all of this is present it will be optimized for Google.

    Now Should I optimize it like we optimize the normal content site? Just like using keyword in title with keyword prominence, using it in body early and later in a paragraph and don’t use it too much or get penalized by Google, link and hyper link optimization and others. Is there anything different to be done for a shopping cart site? Is there any specific type of SEO techniques for Froogle?

    Question #3

    My sites got indexed quickly within a month by Google. This shopping cart has not been indexed by Google although msn has done it quickly. So is the problem lies in optimization of the site or there is some other problem? Google site map quickens the process but still if you don’t submit a sitemap Google crawler does index the site in some time.

    What I think

    What I think is that a shopping site needs more affiliates and keywords of the products should be all those that people write in the search boxes. The client wants to convert visitors to buyers.

    I hope someone answers my questions quickly. I have started using this forum which is very good because people take good interest in answering peoples’ questions. I can show you the site if interested.

    The Site URL

    http://www.floorquick.co.uk/Home/tabid/54/Default.aspx

    After a skin change it load real slow but that matter is being consulted and hopefully things will get better. What do you suggest?


    Cheers
    Salman
     
    smartseed, May 11, 2006 IP
  2. itechgroup

    itechgroup Well-Known Member

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    #2
    I will give you my opinion on some of this.


     
    itechgroup, May 12, 2006 IP
  3. smartseed

    smartseed Peon

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    #3
    Hi.

    Thank you for a quick reply. Actualy I have just found this forum which is very good indeed. I posted this message at another forum but didn't get any reply. But thank God you eased up things.

    This is one of my Client's website. He is in UK. He was asking me to optimize the site. I will search more on DNN (the link you provided) and tell him if he could move to a better platform.

    I have done optimzation on several sites which don't incoperate a shopping cart. Thats why I asked you to tell me any thing else that needs to be done for shopping site optimization. Now , after your reply, I am going to perform all the optimization tasks.Thanks for the advice on analysing the competitors. That really should be done.

    I will check it out on the Google sandbox. Can you have a look at the site too and suggest any change such as the content and moving stuff? I am an optimization plan such as what needs to be done. Like first optimization according to google rules, then searching affiliates, link partners etc. I will be more precise in doing stuff if I have an outline. I will post any problems that I come accross during the phases in the plan (thanks in advance).

    One more thing that is even more important. The way you have answered my questions, you must be a very good SEM expert. I need a professional advice.

    http://www.webworkshop.net/seoforum/viewtopic.php?t=11148

    This is the link of my thread at a SEO forum (My ID is smartseed). I have got replies but I am not satisfied and am unable to decide. Can you guide me a little.

    Thanks Again
    Take Care
    Bye
     
    smartseed, May 12, 2006 IP