Opt In e-mail marketing

Discussion in 'General Marketing' started by rob1313, Aug 27, 2008.

  1. #1
    I am looking for some suggestions on legitimate opt in e-mail marketing. We have tried a couple of companies with little success. Am I wasting my time and money? Should I be looking at other ways to drive traffic to my site?
     
    rob1313, Aug 27, 2008 IP
  2. UCDaZ

    UCDaZ Active Member

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    #2
    1. Build a community around your product via blogs, forums, etc.
    2. Don't sell your product to your target audience yet. Spend time to get to know them.
    3. Ask for feedback on your product. If it's a great product, the users will spread the good word.
     
    UCDaZ, Aug 27, 2008 IP
  3. trafficwave

    trafficwave Peon

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    #3
    You should always be looking at other ways to drive traffic to your site. Never limit yourself to one or just a few options.

    Having said that, Email Marketing can be VERY effective if:

    1) You are marketing to the right lists.
    2) The offer itself is appealing.
    3) Your offer is well presented.
    4) Your call to action is clear and compelling.

    Get any of these wrong, and any campaign will fall flat.

    The BEST method for email marketing is to build and manage your own lists which can take some time. So outsourcing to email companies while you build your list is a good way to bridge the gap.
     
    trafficwave, Aug 27, 2008 IP
  4. copper12

    copper12 Peon

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    #4
    Since very few like opt-in boxes, and many give fake addresses, of course you should.
     
    copper12, Aug 27, 2008 IP
  5. Christ

    Christ Active Member

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    #5
    Are u looking for the software or asking how to make people join your business. If u want to male people join or but your product, you should guide them to make money and not to sell them products directly...give first and then take...he..he... give and take..
     
    Christ, Aug 27, 2008 IP
  6. silveraden

    silveraden Banned

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    #6
    Its the worst type of promotion....try to pay others to build links for your site.
     
    silveraden, Aug 27, 2008 IP
  7. bobbybentley

    bobbybentley Peon

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    #7
    I don't think you're wasting your time, but don't put all of your eggs in one
    basket. Traffic generation is what will get people to the page that has your
    opt-in form, so without TRAFFIC, you're not going to get many subscribers.

    The fact is, once you build a substantial list, it DOES give you a way to earn
    income on demand. You don't get that list overnight. Once you do begin to
    build it, you must cultivate your list... and by all means, keep your subscribers
    happy.

    You don't want them to feel like you are trying to get their money everytime you send them an email.
     
    bobbybentley, Aug 27, 2008 IP
  8. DrAnujGupta

    DrAnujGupta Peon

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    #8
    seo method is good pond. try to fill it.
     
    DrAnujGupta, Aug 27, 2008 IP
  9. goldenboy14

    goldenboy14 Peon

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    #9
    You may like to try this website
    h**p://www.opt-in-email-4you.com/
     
    goldenboy14, Aug 27, 2008 IP
  10. shaila

    shaila Guest

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    #10
    email marketing should clearly identify the sender of the email. The subject line and body text in the communication should accurately reflect the content, origin and purpose of the communication. It is a waste of time and money if you do not know on how to implement it properly. We should know the Best practices of Email Marketing as an important tool in combating Spam

    If the Email marketing is not effective to your site, you should find an alternative way like pay per click advertising , affiliate marketing and search engine optimization
     
    shaila, Aug 27, 2008 IP
  11. copper12

    copper12 Peon

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    #11
    Do you dumbasses have to quote him? *rolls eyes*
     
    copper12, Aug 28, 2008 IP
  12. justinlorder

    justinlorder Peon

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    #12

    your post helpful for me. I believe it is helpful for other dp members too.
    I agree with you.
     
    justinlorder, Aug 29, 2008 IP
  13. danimal62

    danimal62 Well-Known Member

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    #13
    It is not a waste of time, but for me, it is not a traffic generation technique. I build all my lists myself. I get users of my sites to opt-in and market to them. They are already users of my site, so it is easier to sell to them. Using outside lists can be quite difficult!
     
    danimal62, Aug 29, 2008 IP