I was thinking about maybe opening a new website for advertisers and publishers. Pay per click and CPM network. Advertisers bid on how much they want to pay per click and publishers put their ads on their pages and earn money based on how much that click was worth. I would make money of clicks. Percentage goes to me...kind of like adsense but not keyword targetted. Is it a good idea to start something like that? What would i need? I got the script already. Legal issues?
There are big players in the market. However, if you have a strategy and have done your due diligence by performing competitive analysis, then this could be a very lucrative market for you. Big players means big companies to JV with.