Do links still work for ORM and moving sites around? Or has negative SEO kicked in there? Anyone do ORM? I have a client's bad reviews ranking for their name and wonder what's really relevant or what really works anymore.
In nowadays we usually focus on social network for building and online reputation. Facebook and twitter are the main actors.
Google authorship has recently become a key player in online reputation. You can build it up by contributing to the G+ community.
Today, creating profiles over social media networks and on some good forum sites, we can provide a fuel to our ORM campaign. It's a popular topic for around couple of years. To maintain online reputation, you can promote your internal urls also, with some good seo strategies.
qwikad.com and emedianetwork got a good point! When I was doing ORM for a client I started with creating him profiles on all the popular social network sites. Also he created a site where he had his blog category and was posting frequently articles on trending subjects. So, this been made, first 3 Google search pages were showing only his social profiles, and his articles worked so well that they just kicked out the bad reviews from the first pages of Google Search.
Online reputation can naturally be generated by the kind of value that you are able to provide to others. Good value = good reputation. Simple equation that will never fail. If your solutions are good and you have provided good service to your subscribers then you need not be worried by the bad reviews because you have done nothing to deserve that and the good reviews would spread so quickly that traffic would be bountiful.
Online reputation would also help in SEO, there is no doubt to it.. most importantly you have to work with quality, you have to satisfy your clients for better result.