Hello everyone, I am in the midst of creating a landing page for health related products. My question is should I just stick with 1 product on this page, or 3 products on the page? Or possibly 3 seperate pages all linking to one another? I am using Wordpress to accomplish this. Thanks for any suggestions you may have!
I think it depends on your traffic. If someone gets to one one your landing pages ready to buy, you don't want to be convincing them that they need to do more research by recommending a competitors product as an alternative. If your traffic 'stumbled' upon the landing page while doing research, then offering comparison reviews with a slight bias toward one product would work well for you.
I think in most cases it would be best to keep a visitors options to a minimum. One offer, and limited/no external links.