Hey I needed to know a bit about onpage optimization especially the Header tags h1,h2 etc .. how to employ them to best effect and other on page optimizations
http://www.seomoz.org/user_files/SEO_Web_Developer_Cheat_Sheet.pdf Try this link and I am sure you would get the required information.
There are H1 to H6 tags available to see importance to search engines of your topics. Suppose if you have page like test.com/abc-def and your main keyword "ABC DEF" then you can put <H1>ABC DEF</H1> at the top of page and suppose there is sub keyword "XZY" then you can write <H2>XYZ</H2>. Thanks,
basically on page play a big role in search engine ranking,,,, but meta tag is the main part for on page,, in h1 , h2, h3 is use for heading tag,, they are used for prominence of key phrase on page
Take time to research keyword first to determine what keywords you want to target and would be effective.
You'll want to get your keywords in important parts of the site: site title, meta description, on page text, headers, etc. Just avoid repeating the same keyword over and over. You'll need to use variations and synonyms. In the end, Google cares more about offpage seo. You can rank very well if you have enough quality links, even if you don't bother with onpage seo. An example is adobe.com's ranking for 'click here'.
If you can, Main keyword/phrase in Url Main keyword/phrase in <title> tag main keyword/phrase in <h1> Secondary keywords/phases in <h2> <h3>, etc keyword bolded once in body of text related words to the main keyword/phrase within the body of the text Keyword/phrase placed near the bottom of the page in the footer make sure your content is long enough to balance out the "template" content...the header links, any sidebar content and the footer...these are usually the same on every page. make sure that the 'content' is near the top of your site in the code base...bots read code...they don't "see" your site...always look for content first templates to use an your sites...CSS is your friend.
On page optimization means optimizing the meta tags and the on page contents of a webpage. This includes the following:- 1.Title 2.Description 3.Keywords 4.Header tags 5.Alt Text 6.Keyword Prominence 7.keyword proximity 8.Keyword Density 9.Body Content Let us understand the importance of each of these factors and how to optimize them in details:- 1.Title:- Page title is probably one of the most important factors in getting high search engine rankings. Choosing the right title for your webpage is very important,your title must include the targeted keyword for your webpage.Search engine gives importance to keyword placed in title and it also help to increase the Click Through Rate(CTR) from the search engine result page. Always give unique title for each page, giving the same title in more than one page will raise duplicate content issuesand google might penalize your site and you might find your site in the supplemental index of Google. A title should contain a maximum of 60-66 character(including spaces). 2.Description:- Meta description is the snippet that search engines show while listing your site in the SERP. Always give unique description to each of the pages you have in your site.Make your description short and relevant your page content and donot stuff keywords in your meta description so that your left with keywords only and nothing else.Make sure that the description don’t exceed 100-150 characters(including spaces) Nowdays Meta descriptions are not required for pages that have large amount of textual content(In that case search engines will automatically make one for you.) 3.Keywords:- Nowdays search engines donot give importance to meta keywords but still I prefer using them because you never know in future search engines might again start giving importance to them. Meta keywords should be kept within 20 keywords and it should not exceed 200-225 characters(including spaces).You can use commas or spaces as keyword separators. Use only those keywords which are relevant to your page content and don't stuff it. 4.Header Tags:- Page headers are another important aspect of on-page optimization.Search engines assign a higher importance on keywords placed within the page headers. So use the header tags wisely to boost up your search engine rankings. For a particular page always use this order H1 to H6.Use only one header tag atmost two preferably the and tag and don't use too many ununnecessarily. 5.Alt Text:- Search Engine Cannot read the text within an image, for that purpose alt text(Alternative Text) is used. Search engines crawls and index what is written within the alt tags and hence uses that text while ranking the site.Use alt texts which are relevant to the image, and don’t unnecessary stuff it with keywords. 6.Keyword Prominence:- Search engine spiders read pages from the top left to the bottom right.So it’s always a good idea to place keywords at the top and also at the end of the page, this is what is known as the Keyword Prominence.Search engines weigh heavily keywords that are placed at the beginning of the page and therefore assign a higher relevancy score against those keywords. 7.Keyword Proximity:- Keyword proximity refers to the closeness between two or more keywords.In general, the closer the keywords are, the better. Always keep your targeted keyword for a particular page as close as possible. For example:- Using Spam Techniques Affects Search Engine Rankings. Using Spam Techniques Affects Rankings In Search Engine. In the above two sentences, if someone searched for "Search Engine Rankings" a web page containing the first sentence is more likely to rank higher than the second. 8.Keyword Density:- Keyword density is defined by the number of times a keyword is repeated within a document with respect to the total number of words in the document. Keyword density for a page should not exceed (3-7)% within your document. The various search engines, including Google, Yahoo, and MSN Search consider keyword density as part of their search algorithm.Each search engine has a different mathematical equation regarding the density of keywords that is rewarded with higher search ranking placement. But nowdays keyword density are not of much importance and to me keyword should be used according to the necessity. 9.Body Content:- Search engines appreciate rich content so build good quality relevant content in your site and keep them as updated as possible because search engines appreciate rich content.And don't unnecessary stuff your keyword in the body.