On page optimisation...

hi can anybody plz tell me the information about on page and off page optimisation...
I dont know the information for on page optimisation and how can i do on page optimisation for the site plz tell me methods or share ur ideas about on page optimisation
plz tell me the how many steps are under on page optimisation....

Thnx ..

 

Better to search on google and you can find many tutorial

 

on page optimization has to do with your keywords and page title etc which should be search engine friendly. off page optimization has to do with link building, blod posting, press release, article submission etc which are done to improve you search engine rankings.

 

Do check the horse mouth:

http://googlewebmastercentral.blogspot.com/2008/11/googles-seo-starter-guide.html

 

on-page optimization refers to factors that have an effect on your Web site or Web page listing in natural search results. These factors are controlled by you or by coding on your page.

 

In search engine optimization, on-page optimization refers to factors These factors are controlled by you or by coding on your page. Examples of on-page optimization include actual HTML code, meta tags, keyword placement and, keyword density.....

 

if you read tutorial for the same, it would be best for your knowledge. Here I can give you a small overview on the same. on page steps:

Informative Title for web page
meta description
meta keywords
heading tags(h1, h2, h3)
alt tag optimization
hyperlink optimization
breadcrumbs
xml sitemap

 

Before asking this type of question. Please do a search in this forum. There are so many question has been discussed in the earlier threads regarding on page & off page optimization.

 

Most important aspect of on-page is internal linking of your site....All Pages should have links from other pages of your website....This helps google in caching your site smoothly....

 

Download this PDF from Google:
google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf

 

Have a look at this guide for on page SEO: On Page SEO In 10 Simple Steps

 

good information , thanks for sharing

 

On-page Optimization

Meta Tags
Keywords in the Title Tag
Keyword Density in the content
Keyword Density in each Page
Words in Headings
Words in Bold
Keywords in URL
Anchor text links
HTML Validation
Listings in directory
Beginning Words
Internal link structure
"Indexability" of the page
Sitemap Creation
Image Optimization

2) Off Page Optimization

Page Rank
Increase Back links
Link Popularity Building
Anchor Text Optimization
Relevancy of the site
Increase Site Traffic
Bookmark
Directory Submissions
Article submission in different portals
Online press releases
Forum posting
Blog Creation
Blog Commenting
Social Networking sites

 

Nice information.

 

On-page optimization is the preparation of the actual pages of the website. Search engines are trying to provide their users with the most relevant sites for any particular query.

How to do this?

1. First try to identify your target audience and the how they are searching for products/services related to your area of business. Define their key demographics to help you narrow down on the relevant search terms, phrases and keywords.

2. Use online tool such as Google Keyword Tool External or free WordTracker for searching appropriate keywords, keyword phrases, long tail phrases that are relevant to your page content and worth targeting.
Make a list of keywords which are related to your business. For proper on-page optimization this is the very first and most crucial requirement. Unless you are aware of the right keywords you can't expect good traffic towards your site.

3. For each and every web page of your web site develop different sets of keywords. For proper on page optimization there must be related keywords that overall describe the purpose of the webpage.

4. Make a list of the keywords as per the web pages of your site. This will help in avoiding confusion later on and you can do on-page optimization in a systematic manner.

5. Now revise the content of all the web pages of your site to check the usage of keywords, density of keywords and presence of other relevant keywords as per the requirement of the web page.

6. In case the content on the web page does not match the keywords, then ask the content writer to incorporate keywords in the content. Sprinkle the relevant keyword phrases throughout the web page in a natural manner. Avoid overuse of same keywords in a single webpage as it may seem like spamming.

7. Use keyword phrases in the title tag, Meta tags and Meta description. Even though Google doesn't give importance to Meta tags anymore, other search engines still do. Hence, there is nothing wrong in using them. Each web page should be optimized individually. You can do that by using title tags, Meta tags and Meta description.

8. Write attractive titles for each and every web page of your site using the primary keywords determined for each page. The title must highlight what the web page is all about.

9. Also optimize page headers with proper header tags such as H1, H2, H3, etc. These headers should contain keywords relevant to the web page. Use keywords here also but do not stuff them in as search engines give a lot of weight-age to useful keywords used in headings and subheads.

10. The images used in the web page must have ALT tags to optimize them too. Keep the ALT tags short and descriptive of the image. Avoid using additional keyword phrases in the ALT tag as it can be regarded as spamming.

11. Use keyword phrases in the link text of your web page too for on-page optimization. The link text is the hyperlinked text that users would be clicking on while viewing your web page. Add a title attribute to the hypertext link and make it bold or italics for an appealing touch.

12. To make it easy for the users as well as search engines to navigate your web site, use text as links instead of images.

13. Create a sitemap that contains a link to each and every web page of your web site.

Hope the above will help you!

 

It is not easy to share all information about ON-Page and Off-Page factor. so that you help of search engine enter keyword like "SEO Tutorial" , "SEO Note", etc.

 

On page means title, description and keywords while off page means link building like social bookmarking, article submission, press release submission.

 

Google is best for your question? Go and search your question. you will get lots of answer other there.

 

Search this forum and you will get a lots of useful information about this.

 

All you need to kow is that search engines love unique content, and backlinks.