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On-Page Elements You Should Consider For Higher Search Engine Rankings!

Discussion in 'Search Engine Optimization' started by ska_kashif, Apr 17, 2018.

  1. #1
    Whether you are associated with an e-commerce business or not, you must have heard a lot about search engine optimization or just SEO.

    You must have heard talks from business owners and marketers over the benefits, and implications of SEO, and why all businesses want to find the best SEO services company in Houston. But have you ever gone deeper than the term SEO? What really does it mean and how actually it benefit businesses?
    SEMrush
    Search engine optimization or simply SEO might just be another three letters for you, however, it can be the difference between success, and failure for a digital marketing campaign. Here in this blog, we will be looking in details everything that matters about SEO. We will also try to answer some frequently asked questions regarding the search engine optimization, so you can finally be able to find the best SEO Services Houston.

    Getting started with Search Engine Optimization:

    The essence of search engine optimization is to modify and enhance website designs, and contents in line with search engine algorithms; in a bet to make it appear higher on search engines. With the increased optimization, your website gets better search engine rankings, higher visibility, more traffic, and better revenues.

    Now, if this is too much to digest, let’s break it down for your better understanding. Search engines like Google crawl and rate websites for their content, design, and user interface. The search engine crawler scan the websites to see the relevance, and value it offers to users. All these elements are then assessed to rate the website in search engine rankings.

    By optimizing your website through SEO, you are actually helping search engines to comprehend and index your website. As a rule of thumb, the better your websites appear to search engines, the higher it will be ranked by search engines. It all comes down to relevancy, and user-experience, the more your site offer value to users, the more it will be recommended to users for services, and products.

    Realistically, simple changes to your website design and content can tremendously improve your search engine ranking, and visibility, which linearly translates to increased traffic, and more revenue. The ultimate aim of all e-commerce businesses is to get top rankings in leading search engines including Google, Bing, etc. through relevant keywords. The only way to achieve this is by following the SEO guidelines over time.

    The SERP rankings

    Now that you are somewhat familiar with the term SEO, and its purpose, let’s tackle another pressing query for many users – SERP ranking. Most e-commerce businesses are too naïve to understand the simple meaning behind SERP, causing a lot of anxiety and confusion.

    SERP or Search Engine Results Page refers to the current standing of your website on search engine. As can be taken, search engine optimization will improve your website ranking over the course of time. The higher SERP your website achieve for targeted keywords, the more organic traffic you can expect to your site.

    Statistically speaking, over 90% of search engine users don’t bother to look past the first past the first page of search engines. This statistics itself is speaking volume of significance and importance of keeping higher SERP rankings for e-commerce businesses. It also means that if you aren’t listed on the first page, you might be losing 90% potential traffic to your site (try digest these numbers!).

    A friend of mine working in SEO firm Houston describes the importance of ranking higher in the search engine in these words, “E-commerce businesses that aren’t listed at the first page of Google with multiple keywords, and phrases are doomed to fail over time”.
     
    ska_kashif, Apr 17, 2018 IP
    SEMrush
  2. mrb1129

    mrb1129 Well-Known Member

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    #2
    So "statistically" what you are saying that we already know.:cool:
     
    mrb1129, Apr 19, 2018 IP
  3. dr babar

    dr babar Peon

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    #3
    yes you are right. we should consider these factors to rank well website. Get more information about define search engine optimization .
     
    dr babar, Apr 20, 2018 IP
  4. niceboy

    niceboy Well-Known Member

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    #4
    Don't know how this explains "on page elements"!?
     
    niceboy, Apr 21, 2018 IP
  5. dam pointing

    dam pointing Greenhorn

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    #5
    I appreciate your view. Defiantly Keywords, description, title, images, videos and mostly content all are the influencing factors which affects the ranking in on page SEO.
     
    dam pointing, Apr 23, 2018 IP